The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!


2017 One Show Cross-Platform Jury

Guillermo Vega



New York

Argentinean-born Guillermo Vega brings his creative expertise to 72andSunny’s New York office as Executive Creative Director. Guillermo uses his global lens to help inspire our creative work. He has lived and worked in New York, Buenos Aires and Sao Paulo.

He was one of the original three founders of the Wieden & Kennedy Sao Paulo office before that he oversaw Latin America as Regional Creative Director for Y&R. He has produced memorable campaigns for brands like Coca Cola, Nike, Land Rover and VH1.

His ideal city is a blend of all of the places he has lived. For now, he lives in historic Dumbo with his wife Luciana and his baby Julio Beltran.




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