The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!


2018 One Show Design Jury

Jon Forss

Creative Director



Jon Forss is the British half of creative direction & design duo Non-Format. To the confusion of almost everyone, Forss works from his studio in the Twin Cities, USA, while his Norwegian counterpart Kjell Ekhorn is based at ANTI Oslo in Norway, with whom they partnered in 2015. Despite their reputation for expressive imagery and custom typography, their firm conviction is that each project must balance the desire to connect on an emotional level with the need for strategic and effective communication. Their work has won many awards including a New York ADC Gold, two Tokyo TDC prizes and a D&AD Yellow Pencil. Several of their projects are in the permanent collection of the Cooper Hewitt National Design Museum in New York. Despite the seven timezones between them, Forss and Ekhorn collaborate closely on all their projects, as they have done since the start of the 21st century. Time flies.




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