The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!


2018 One Show Film Jury

Carol Lam

Chief Creative Officer

Leo Burnett Greater China

Hong Kong

Carol is a reputable creative veteran with over 20 years' track record, with postings at network agencies across three cities in Hong Kong & Mainland China. You may have seen some of her award-winning pieces she produced for respectful brands like McDonald's, Cathay Pacific, Adidas, CCTV , just to name a few.

Carol also frequents on judging panels at prestigious international award shows such as One Show, D&AD, Clio, ANDY, New York Festivals, Spikes Asia, AdFest Lotus,etc.

Carol is a great believer in 'We are as good as our people'. She is dedicated in nurturing young talent and often shares her perspectives on creativity and creative leadership at universities, trade community and on mass media.




Follow Us