The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!


2018 One Show Cross-Platform Jury

Matthias Harbeck

Creative Managing Director & Partner



Matthias is the creative person in charge of Serviceplan in Germany. With over 600 awards he is one of the most successful creatives in his country. Especially with his campaigns for Sky, LEGO, BMW Motorrad and Gibson he had a major part in making Serviceplan one of the top agencies in Germany and Europe. Before Matthias started his career at Jung von Matt and Springer & Jacoby he worked at the theater as director and stage designer. He is member of the ADC Germany and D&AD.




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