The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2008 Jury

Joe DeSouza



Joe De Souza is a qualified librarian. And he's proud of it. For him a book will always be the richest source of nourishment, especially if it is made out cheese, ham and rye. And the bookmark is a fish. Failing to write his own book, De Souza groveled his way into Mother London, where he was put in charge of awards administration. He also wrote ads and won some awards, including a D&AD Gold for his work on Britart. In 2004, he groveled his way into Wieden + Kennedy Amsterdam, becoming Creative Director on Electronic Arts, and three years later moved to Fallon London, where he is currently honing his groveling technique and eating books. He hopes to be reincarnated one day as a gruff but brilliant forensic scientist on CSI: Malibu.




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