2019 One Show Film Jury
Andre 'Dede' Laurentino
CCO/Global Executive Creative Director
André Laurentino, better known as Dedé, is the CCO of Ogilvy UK and Global ECD on Dove.
Brazilian born Dedé was one of Brazil's most awarded art directors for 10 years. In 2003, he became a copywriter and soon went on to win the same accolade in his new role. Over the past 25 years, he's done award-winning work for brands such as Visa, Volkswagen, Audi, Nissan, adidas, Hellmann's, Dove, Comfort and many others.
Dede has 30 Cannes Lions to his name, as well as D&AD and The One Show pencils.
Alongside his career in advertising, Dede is a published author (a novel in 2005, collected essays in 2017) and also wrote TV series for Globo TV – Brazil’s largest TV network. He was a columnist for newspaper O Estado de S. Paulo for 10 years and, in 2017, did a short stint as a weekly cartoonist for Piauí, a national magazine in Brazil.