The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show Integrated - Experiential & Immersive Jury

Leo Macias

Global Chief Creative Officer

Laundry Service and Cycle

New York

Born in Colombia but spend the last 20 years working in Brazil. He has worked for a variety of agencies across Latin america, including Ogilvy, Publicis, Talent Marcel, Havas (Z+), DM9DDB.

He has won 32 Cannes Lions and other awards as D&AD, One Show, Clio Awards, Effie, London Festival, FIAP, Wave, El Sol, El Ojo, CCSP, and many others.

Participated as a judge of the major festivals of Brazilian and international advertising, like Cannes Lions, ADC, NYF, FIAP, (President), El Ojo, Wave, LONDON, CCSP (once as President), among others.

Cients: McDonald´s, Nestle Latin America, P&G Latin America, Jhonson & Jhonson, Santander Bank, Bradesco Bank, Citibank, HSBC Bank, Itaú Bank, BBVA Bank, Mizuno, Hyundai, Heineken, ABinbev, Canon, Avianca, BRF Foods, Honda, ExxonMobil and SonyEricsson.




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