2019 One Show Radio & Audio Jury
Senior Creative Director
Matthew is a copywriter and senior creative director at BBDO New York. Born in South Africa, he has worked in Johannesburg and New York.
Over the years he has created iconic work for Axe, GE, Macy’s, AT&T, Pepsi, Bacardi, Pernod Ricard, South African Breweries, Standard Bank, Nissan, Mini and BMW.
He has won a number of awards at Cannes, D&AD, Clios and One Show, including 25 Lions at Cannes. And has served on juries at Cannes, D&AD and New York Festivals.
Matthew comes up with his best ideas in the bathtub. But doesn’t expect anyone to join him there for a brainstorm session.