2019 One Show Social Influencer Marketing Jury

Rana Sidahmed

Global Creative Director

Avery Dennison

New York

Rana started her career 16 years ago in San Francisco, CA , working for Levi Strauss and Company on the premium brand Elesco and later joined the brand design team where her passion for branding started to take shape. From there, she held various creative leadership roles in concept / trend research and brand design. Her journey took her to Europe where she worked for Diesel in Italy and then back to the US working for Abercrombie and Fitch, American Eagle Outfitters and most recently, Nike. Rana joined Avery Dennison’s Retail Branding and Information Solutions (RBIS) organization six years ago and now heads up the Creative and the Trends and Insights teams globally, partnering with brands and retailers to achieve their branding ambitions. Rana, together with her creative team, approach each branding initiative with ingenuity as well as sustainability at the forefront, from re-engineering current branding solutions to using fewer materials and responsibly sourced stock, to encouraging brands and retailers to go outside of their comfort zone. Rana lives in the heart of New York City with her husband and two sons.




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