The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show Interactive & Online / Digital Craft / Creative Use of Data Jury

Tomohiko Hayashi

Interactive Director



Tomo means “friend” in Japanese. He finds challenge in creating global cutting-edge digital services.

As an Interactive Director of Hakuhodo,He produces software/hardware/ad. Such as: Connected car, Communication Robotics, Digital agent, Machine learning... He is always trying to discover new ways to communicate products and services with advanced technology.

Also He is an entrepreneur. He founded “nuuo”, a digital boutique,and “nubot”, a communication robotics startup.

He has won many art/contents/advertising awards.He was featured in the article “Creatives You Should know” by Adage. He was a SXSW interactive awards finalist.

He won the Japan media arts festival Grand Prize, as well as the Tokyo Interactive Ad Awards Grand Prix.

In private,He believes in the importance of educating his children from an international perspective. He took child-care leave at Bay Area. He also Send his children to UC Berkeley Science Summer Camp last year.




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