The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show Film Jury

Asawin Phanichwatana

Deputy Chief Creative Officer



Throughout 20 years in the industry, Asawin has led multiple agencies in both Bangkok and Hong Kong to creative heights, consistently producing award-winning works wherever he went, the latest being the ingenious film “Friendshit”. His commitment to creative excellence has put him on the jury panel of some of the most distinguished shows around the world. Outside of work, he devotes his personal time to hosting workshops, mentoring the young generation of talents who are passionate about advertising, as well as sharing knowledge at different universities across the region.




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