The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2020 Health, Wellness & Pharma Jury

Collette Douaihy

Chief Creative Officer



Over the years, Collette’s clients have given her a lot of health problems—from chronic dry eye and ADHD to autoimmune disorders, infertility, and more. And she’s glad they did. Because through it all, she’s had the opportunity to meet these challenges head on while developing award winning creative campaigns that push the industry forward and help to solve real health problems for patients and clients alike.

Collette has dedicated her career to inspiring agency partners and clients to think braver, bolder and bigger in an ever-changing healthcare market. The goal? To better differentiate products within crowded categories through smart positioning and unexpected creative that engages both professionals and consumers. Her work includes key launch campaigns for Shire, Endo Aesthetics, Gilead, Sanofi Pasteur, AbbVie, BMS, Genentech, Ferring, and GE Healthcare, in both US and international markets.

Collette’s work has also been recognized over the years for creative excellence by the MM&M Awards, Creative Floor, Cannes Lions Health, RX Club, Addy Awards, DTC Awards, among others. She has served on the Health & Wellness Jury at Cannes Lions Festival, Clio Health awards, LIA, and The Global Awards.




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