The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show Social Media Jury

Bianca Guimaraes

VP, Creative Director


New York

Bianca Guimaraes is a SVP, Creative Director at BBDO New York. She has been named as one of Business Insider’s ‘30 Most Creative People in Advertising Under 30’ four times. Adweek included her among its “Creative 100;” the One Show and the 3% Conference named her as one of their Next Creative Leaders; and most recently, she has been featured on AdAge 40 Under 40’s list. Her work has been nominated for an Emmy twice.

Ultimately, she hopes her achievements can encourage more young women to consider advertising as their profession and inspire women in the business to see a future in it. >




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