The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2020 Health, Wellness & Pharma Jury

Cheryl Horsfall

Executive Creative Director


New York

Cheryl Horsfall joined DDB New York in 2016 as the Executive Creative Director across all the healthcare, wellness and pharmaceutical work. A strong belief that healthcare work can improve life and longevity fuels her desire to keep pushing the boundaries of what can be achieved in this highly regulated category.

As an active member of the SXSW Interactive Advisory Board and the Television Academy, Cheryl maintains a strong interest in the role emerging technology can play in improving health outcomes and how nuanced storytelling is absolutely essential to delivering the right message to a target audience.

Cheryl holds a bachelor degree in both French and Advertising from the University of Texas at Austin, and still uses ya’ll to refer to a group of people.




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