The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show Integrated / Experiential & Immersive Jury

Ami Alush

Chief Creative Officer

Leo Burnett


What started as a mere coincidence when he showed up at McCann for an interview as an offline copywriter and was hired as a digital copywriter, gave this marketing leader the ability to uniquely understand both the physical and digital worlds and how they interact. His prominent career in advertising is distinguished by a deep and pioneering knowledge of storytelling on any channel and in any medium, which has driven the work of some of the most important clients in Israel, both in the global and local arenas. Today, 15 years after that interview, Ami is the Chief creative officer at Leo Burnett Israel and one of the most admired and decorated creative minds in Israel, with awards from the Cannes Lions Festival, D&AD, One Show, Clio, Webby Awards and many more.




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