The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show Direct Marketing Jury

Dora Pruzincova

Executive Creative Director



Dora Pruzincova started her advertising career as a Copywriter. A decade later, she is now the Executive Creative Director at VMLY&R Prague. Her work has been awarded at various local and international festivals, including 14 Cannes Lions. As one of the youngest and most awarded creative leaders in Czechia, she appeared on the 30 Under 30 Forbes list last year. She still finds writing about herself in third person a bit strange, but she enjoys being on advertising juries, so she’s gradually getting used to it.




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