The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show Social Media Jury

Dimitri Guerassimov




For 20 years, Dimitri’s passionate work and creative vision has brought to life innovative and iconic work such as the Carrefour "Black Supermarket", Intermarché “Inglorious Fruits and Vegetables”, Marc Dorcel “#Handsoff” or Ray-Ban “NEVER HIDE” campaigns, to name a few. While shaking up and moving forward French advertising as a whole, Dimitri has collected more than 500+ globally recognized 
creative accolades, including 61 Cannes lions, a Cannes Lions Creative Effectiveness Grand Prix, two D&AD Black Pencils, a One Show Green Pencil and a British Museum of Design “Design of the Year” Award. Hopefully, this was just a start.




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