Ray Shaughnessy is Joint-ECD at McCann London with Dan Norris and is proud to have been put Joint-In-Charge of some of the greatest global brands there.

Before moving to McCann in 2020, she previously worked at Wieden + Kennedy London for thirteen years on accounts such as Sainsbury’s, Tesco, Bud Light and Fairtrade. Ray helped turn round the 10-year decline in reputation of mobile giant Three with a dancing pony that appeared on Good Morning America and won a Cannes Lion Grand Prix for Lurpak International by romancing people with the idea of cooking-up magic in the kitchen. She also passionately worked on F1’s brand reinvention despite not knowing how to drive.

As a proud supporter of creativity in any shape or form, Ray co-led W+K’s creative accelerator programme for two years and continues to champion opportunities for breakthrough talent in her new role. She is a firm believer in structural change to address the lack of diversity issues within the creative industry and is a fervent denier of the ‘just try hard enough and you can achieve anything’ approach to forging a career. This is why she supports organisations like the One Show that constructively and tangibly supports emerging talent.

She is a parent of three almost grown-up children and has a terrier that she has a weak sense of command over.