The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show Experiential & Immersive / Integrated Jury

Zoha Zoya

Head of Experience Design



Zoha Zoya is a Head of Experience Design at R/GA London. For the last 10 years, she led the strategic and experience design thinking for multiple innovative products and services across sectors. She combines human-centred design and technology to craft smart and connected brand experiences. She worked with a variety of global brands including; Nike, Samsung, Google, Le Creuset, Rimowa, Magic Leap, Eurosport, NBK and Turkcell Telecom. She was part of the service design leadership team for R/GA London Ventures program 2018.

Zoha has served as a Digital Jury for the D&AD awards in 2020. She has written an article in The Guardian about the progression of financial services in the Middle East.She has been running workshops and presenting talks about AI impact on creativity with organisations like Advertising Week, Hyper Island, Future London Academy, LoopMe AI, Hardware Pioneers and iXDA.




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