The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show Radio & Audio Jury

Vanessa Goh

Creative Strategist Lead



Vanessa started her copywriting career in Singapore before her pursuit of new experiences took her to the advertising agencies of Chicago, then to the digital playground of the Bay Area. She’s learnt from the best minds at DDB Singapore, Energy BBDO, and Ogilvy Chicago, and has conceived campaigns for brands ranging from smartphones to beer, fashion to finance, air fresheners to toilet cleaners (yes, really). She then hopped over to Pandora Music where she helped grow the ad team as Creative Director. After almost a decade in the States, much to her mother’s joy, she’s returned home to Singapore where she is currently the Creative Strategist Lead at Spotify Asia.




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