The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2021 Radio & Audio Jury

Rita Salvado

Chief Creative Officer



Rita Salvado is the Chief Creative Officer of McCann Lisbon, since 2014. Prior to that, Rita worked as Head of Art at BBDO Portugal and as Art Director in several other agencies since 1995, when she started her career at Publicis. With a long list of creativity and effectiveness awards, Rita worked for major nacional and international clients such as L’Oréal, Mercedes, ANA Airports, Galp, Auchan, Credibom, Nobre and many others.




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