The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show Green Pencil Jury

Sukesh Nayak

Chief Creative Officer

Ogilvy

Mumbai

Sukesh Nayak joined Ogilvy in 2000 and has grown to become one of the most respected, most sought-after creative partners at Ogilvy. In 2020, he was elevated to the post of Chief Creative Officer, Ogilvy India.

His ability to tell compelling stories is evident across his body of work on Cadbury, Asian Paints, Tata Sky, Bajaj, Tata Salt, Hamam, Star Sports, HotStar, Google, Tata Motors, Castrol, ITC, JSW Steel, Shan Masala, Amazon, Fortune Oil, Economist, Axis Bank, Pantaloons, UNEP, Bandhan Bank, Indian Railways, Mattel, Fox Crime, MTDC, Wildstone, IAPA- Adoption Awareness and the ICC Cricket World Cup. He was one of the few people from India, listed in Campaign Asia's 40 Under 40 in 2015.

Not just a Cadbury ad, Cadbury Unity Bar, Hamam Waterproof Sarees, 5 Star Do Nothing Mode, Castrol TruckAsana, Cadbury Purple Heart #HeartTheHate, UNEP Masaba #IWillWearOutPlastic, FeviCall, Seagram’s The Legacy Project, DNA Fights Rape are few examples that he defines as the way forward for engaging storytelling.

Over the years, he has won over 300 national and international awards, including accolades at Effies, AMEs, Kyoorius, Adfest, Spikes, D&AD, One Show, London International Awards and Cannes. The one he treasures most, however, is the phone call that he received from his father after the Google Reunion film went viral. Sukesh is quintessential Ogilvy – all heart and full of passion for great work.

 

 

 

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