The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

2010 One Show Interactive Judges

Yanyan Yang



As an award winning creative, Yanyan has over 10 years of interactive experience. She is currently serving as Interactive Group Creative Director, where her responsibilities include creative team leadership, creative quality management and development.

Soon after graduating from Tsinghua Academy of Fine Arts in 1996, she developed her passion for interactive design and began her career as an Art Director for an interactive design company in 1997. She moved to Ogilvy & Mather advertising as offline Art Director in 1998 working primarily on the IBM account. When Ogilvy started its interactive unit in 2000, she was the first to volunteer. During her time in Ogilvy, she has worked on a considerable array of clients inclusive of Audi, China mobile, Motorola, Nokia IBM, Unilever, J&J ,Bank of China,Lenovo and Levis.

Her sense for branding and passion for innovation have earned the client's respect as well as many accolades in local, regional and international award shows. These include: China 4A,DM Asia, AdFest, New York Festivals Oneshow and Cannes. She has also been invited to many advertising award shows in the capacity of interactive judge.




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