The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2022 Creative Effectiveness Jury

Gaston Guetmonovitch

Chief Creative Officer

Leo Burnett

Madrid

Gastón developed his career in Argentina, Brasil, Italy and Spain, in agencies such as Ogilvy Argentina, DM9DDB São Paulo, McCann Milano and Leo Burnett Madrid, where he is currently its Chief Creative Officer. At Leo Burnett Madrid, his work led the agency to be one of the most awarded in Spain, and took it to the top 25 worldwide at WARC ranking. He has created iconic work for brands like Old Spice, Ruavieja, The Spanish Christmas Lottery, Coca-Cola, Heineken and Unicef, and was awarded in the most important local and international festivals, including Cannes, One Show, D&AD, Clios, LIA and Eurobest.

 

 

 

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