The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2023 Out of Home / Print & Promotional Jury

Mat Bisher

Chief Creative Officer


New York

Mat is an Ohioan that isn’t quite sure how any of this has happened. He's honored to be a part of the team at DDB, an agency that helped invent modern communications, and has continued to reinvent how to solve problems in truly unexpected ways. Throughout his career he’s worked at global agencies like BBDO and McCann as an Executive Creative Director, and has lead iconic brands in almost every category including Microsoft, U.S. Army, NY Lottery, Verizon, MasterCard, Chevy, Kroger, Lockheed Martin, Jose Cuervo, Staples and Nature Valley. Whether it’s a global powerhouse like Microsoft or an iconic state brand like NY Lottery, creativity is the driving force behind everything he does. His Nature Valley Trail View platform was ranked one of the most-awarded digital campaigns in the world and he was included as one of Adweek's Top 100 creatives in advertising. His work has been recognized by Cannes, One Show, D&AD, Webbys, AICP, Clios, Andys, FWA, Communication Arts and is featured regularly on Creativity and FastCompany. His wife Gail and 11 year old daughter Peri are not impressed. Contact Mat.




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