The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2023 Sustainable Development Goals Pencil Jury

Claudia Murillo

Regional Creative Director



Claudia is an Integrated Creative Director with a Master's in Innovation and Entrepreneurship from Warwick University in England. She has extensive experience creating and leading brand campaigns, digital content, sustainable and circular economy innovation and social responsibility projects. She currently works with an independent agency as Regional Creative Director, creating and leading health and personal care brands in Latin America and the Caribe. Thanks to her creative work, she has received more than 52 international awards and recognitions at Cannes Lions, D&AD, LIA, New York Festival, Gerety Awards Paris, and The London Design Biennale, among others. During her career, she has collaborated with creative academia, she had volunteered and developed initiatives for climate action and gender equality. Given her achievements, she has been continuously invited to participate in diverse scenarios in the creative and sustainability industry as a jury, speaker and mentor.




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