The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2023 Brand-Side / In-House Jury

Kazuha Okuda

Group Strategy Lead, Brand Studio APAC



Kazuha is the lead strategist working with marketers across the region to look into the intersection of where user insights and product magic meet. Before Google she spent most of her career at agencies, working on communication strategies for global brands like Apple, IKEA and Starbucks, and her projects won international acclaim.




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