The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show Radio Judges

Lee Seidenberg


Lee was born and raised in Coney Island, Brooklyn. He rode the Cyclone way too many times and ate way too many Nathan's hot dogs. (Not a good combination). He has been freelancing as a CD/CW for the last 4 years for various agencies including Ogilvy, Crispin, Porter & Bogusky, BBH, Saatchi & Saatchi and JWT. Before that he was the GCD at Cliff Freeman & Partners where he created new work for Snapple, YouthAids, CBS and Baskin Robbins. Lee has also worked at BBDO, DeVito/Verdi and WestWayne, Atlanta. His work has earned him every major creative award including One Show Pencils, Cannes Lions, Art Director's Club Cubes, Andy Awards, Best of Show at the National Addy's and the $100,000 Grand Radio Mercury Prize. He currently lives with his wife and two sons in the suburbs of NJ, where luckily, there are no Nathan's around. Lee also co-founded and teaches at 101 The Ad School.




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