The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Network Rankings

 


FCB

Client

Title

Category

Award

Points

Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Direct Marketing Points: 75.0
Most Dangerous Street Agency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / Chicago Client: Illinois Council Against Handgun Violence Category: Craft / Data Visualization Points: 75.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Use of Smart Devices & Voice Assistants Points: 75.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Editorial / Books Points: 25.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Promotional / Collateral Items Points: 25.0
Most Dangerous Street Agency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / Chicago Client: Illinois Council Against Handgun Violence Category: Data Visualization / Static or Dynamic Points: 25.0
Most Dangerous Street Agency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / Chicago Client: Illinois Council Against Handgun Violence Category: Spatial Design / Experiential & Immersive Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Websites Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Utility Points: 25.0
Pay It Forward Agency: FCB Inferno / London Client: The Big Issue Category: Utility / E-Commerce Points: 25.0
Pay It Forward Agency: FCB Inferno / London Client: The Big Issue Category: Physical Product & Mobile Integration Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Technology Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Social Post / Campaign Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Social Post / Real-time Response Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Innovation in Social Media Points: 25.0
The Punishing Signal Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Out of Home / Billboards & Transit Points: 25.0
The Punishing Signal Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Non-traditional & Guerrilla Marketing Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Digital / Use of Technology Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Health & Wellness Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Online Advertising / Display Ads Points: 25.0
The Punishing Signal Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Digital Experiential / Interactive Digital Installations Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Technology Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Interactive Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Sound Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: UX / UI / Utility Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Creative Use of Data / Storytelling Points: 25.0
See Sound Agency: AREA 23, An FCB Health Network Company / New York + Wavio / Sonoma + Studio Rx, FCB Health Network Company / New York + SIR Design LLC / Queens Client: Wavio Category: Creative Use of Data / Social Media Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Integrated Digital & Physical Product Points: 25.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Promotional Items / Booklets & Brochures Points: 25.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Craft / Art Direction Points: 25.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Craft / Art Direction Points: 15.0
Pay It Forward Agency: FCB Inferno / London Client: The Big Issue Category: Utility Points: 15.0
See Sound Agency: AREA 23, An FCB Health Network Company / New York + Wavio / Sonoma + Studio Rx, FCB Health Network Company / New York + SIR Design LLC / Queens Client: Wavio Category: Physical Product & Mobile Integration Points: 15.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Community Building Points: 15.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Physical Items Points: 15.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Craft / Art Direction Points: 15.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Cultural Driver Points: 15.0
See Sound Agency: AREA 23, An FCB Health Network Company / New York + Wavio / Sonoma + Studio Rx, FCB Health Network Company / New York + SIR Design LLC / Queens Client: Wavio Category: Digital / Web & Mobile Points: 15.0
See Sound Agency: AREA 23, An FCB Health Network Company / New York + Wavio / Sonoma + Studio Rx, FCB Health Network Company / New York + SIR Design LLC / Queens Client: Wavio Category: Digital / Use of Technology Points: 15.0
See Sound Agency: AREA 23, An FCB Health Network Company / New York + Wavio / Sonoma + Studio Rx, FCB Health Network Company / New York + SIR Design LLC / Queens Client: Wavio Category: Innovation in Health & Wellness Points: 15.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Integrated Branding Campaign Points: 15.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Websites Points: 15.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Websites / Utility Points: 15.0
Most Dangerous Street Agency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / Chicago Client: Illinois Council Against Handgun Violence Category: Immersive Spaces Points: 15.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Experiential Points: 15.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: UX / UI / User Experience Points: 15.0
Pay It Forward Agency: FCB Inferno / London Client: The Big Issue Category: Cross-Channel UX / UI / Digital / Physical Points: 15.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Creative Use of Data / Social Media Points: 15.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Physical Product Points: 15.0
The Gun Violence History Book Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + Current Global / Chicago Client: Illinois Council Against Handgun Violence Category: Craft / Art Direction Points: 15.0

Google AI / Canadian Down Syndrome

Project Understood

Direct Marketing

2020 Health, Wellness & Pharma Gold Pencil

75.0

Illinois Council Against Handgun Violence

Most Dangerous Street

Craft / Data Visualization

2020 Experiential & Immersive Gold Pencil

75.0

Google AI / Canadian Down Syndrome

Project Understood

Use of Smart Devices & Voice Assistants

2020 Digital Craft Gold Pencil

75.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Editorial / Books

2020 Design Gold Pencil

25.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Promotional / Collateral Items

2020 Design Gold Pencil

25.0

Illinois Council Against Handgun Violence

Most Dangerous Street

Data Visualization / Static or Dynamic

2020 Design Gold Pencil

25.0

Illinois Council Against Handgun Violence

Most Dangerous Street

Spatial Design / Experiential & Immersive

2020 Design Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Websites

2020 Mobile Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Utility

2020 Mobile Gold Pencil

25.0

The Big Issue

Pay It Forward

Utility / E-Commerce

2020 Mobile Gold Pencil

25.0

The Big Issue

Pay It Forward

Physical Product & Mobile Integration

2020 Mobile Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Craft / Use of Technology

2020 Mobile Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Social Post / Campaign

2020 Social Media Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Social Post / Real-time Response

2020 Social Media Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Innovation in Social Media

2020 Social Media Gold Pencil

25.0

Mumbai Police

The Punishing Signal

Out of Home / Billboards & Transit

2020 Direct Marketing Gold Pencil

25.0

Mumbai Police

The Punishing Signal

Non-traditional & Guerrilla Marketing

2020 Direct Marketing Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Digital / Use of Technology

2020 Health, Wellness & Pharma Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Innovation in Health & Wellness

2020 Health, Wellness & Pharma Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Online Advertising / Display Ads

2020 Interactive & Online Gold Pencil

25.0

Mumbai Police

The Punishing Signal

Digital Experiential / Interactive Digital Installations

2020 Interactive & Online Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Craft / Use of Technology

2020 Interactive & Online Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Innovation in Interactive

2020 Interactive & Online Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Craft / Use of Sound

2020 Experiential & Immersive Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

UX / UI / Utility

2020 Digital Craft Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Creative Use of Data / Storytelling

2020 Creative Use of Data Gold Pencil

25.0

Wavio

See Sound

Creative Use of Data / Social Media

2020 Creative Use of Data Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Integrated Digital & Physical Product

2020 IP & Products Gold Pencil

25.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Promotional Items / Booklets & Brochures

2020 Print Gold Pencil

25.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Craft / Art Direction

2020 Print Gold Pencil

25.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Craft / Art Direction

2020 Design Silver Pencil

15.0

The Big Issue

Pay It Forward

Utility

2020 Mobile Silver Pencil

15.0

Wavio

See Sound

Physical Product & Mobile Integration

2020 Mobile Silver Pencil

15.0

Black & Abroad

Go Back To Africa

Community Building

2020 Public Relations Silver Pencil

15.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Physical Items

2020 Direct Marketing Silver Pencil

15.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Craft / Art Direction

2020 Direct Marketing Silver Pencil

15.0

Black & Abroad

Go Back To Africa

Cultural Driver

2020 Cultural Driver Silver Pencil

15.0

Wavio

See Sound

Digital / Web & Mobile

2020 Health, Wellness & Pharma Silver Pencil

15.0

Wavio

See Sound

Digital / Use of Technology

2020 Health, Wellness & Pharma Silver Pencil

15.0

Wavio

See Sound

Innovation in Health & Wellness

2020 Health, Wellness & Pharma Silver Pencil

15.0

Black & Abroad

Go Back To Africa

Integrated Branding Campaign

2020 Integrated Silver Pencil

15.0

Black & Abroad

Go Back To Africa

Websites

2020 Interactive & Online Silver Pencil

15.0

Google AI / Canadian Down Syndrome

Project Understood

Websites / Utility

2020 Interactive & Online Silver Pencil

15.0

Illinois Council Against Handgun Violence

Most Dangerous Street

Immersive Spaces

2020 Experiential & Immersive Silver Pencil

15.0

Google AI / Canadian Down Syndrome

Project Understood

Innovation in Experiential

2020 Experiential & Immersive Silver Pencil

15.0

Google AI / Canadian Down Syndrome

Project Understood

UX / UI / User Experience

2020 Digital Craft Silver Pencil

15.0

The Big Issue

Pay It Forward

Cross-Channel UX / UI / Digital / Physical

2020 Digital Craft Silver Pencil

15.0

Black & Abroad

Go Back To Africa

Creative Use of Data / Social Media

2020 Creative Use of Data Silver Pencil

15.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Physical Product

2020 IP & Products Silver Pencil

15.0

Illinois Council Against Handgun Violence

The Gun Violence History Book

Craft / Art Direction

2020 Out of Home Silver Pencil

15.0

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