The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
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Leo Burnett Worldwide

Client

Title

Category

Award

Points

Recipeace Agency: Leo Burnett / Chicago Client: Peace One Day Category: Design Does / Design for the Greater Good Points: 100.0
New York Writes Itself Agency: Leo Burnett New York / New York Client: Village Voice Newspaper Category: User Generated Content / Single Points: 100.0
Pantone Queen Agency: Leo Burnett London / London Client: Pantone Category: Collateral / Promotional Items - Single or Campaign Points: 25.0
My blood is red and black Agency: Leo Burnett Tailor Made / São Paulo Client: Hemoba / Esporte Clube Vitoria Category: Experiential Advertising / Events and Competitions Points: 25.0
My blood is red and black Agency: Leo Burnett Tailor Made / São Paulo Client: Hemoba / Esporte Clube Vitoria Category: Integrated Branding / Public Service Campaign Points: 25.0
My Blood Is Red and Black Agency: Leo Burnett Tailor Made / São Paulo Client: Hemoba / Esporte Clube Vit?ria Category: Interactive Advertising / Environmental/Experiential - Single Points: 25.0
New York Writes Itself Agency: Leo Burnett New York / New York Client: Village Voice Newspaper Category: Experiential Points: 25.0
A Girl Agency: Leo Burnett Thailand / Bangkok Client: The Center For The Protection Of Children's Rights Foundation (CPCR) Category: Public Service / Collateral - Single Points: 15.0
A Girl / A Boy / A Girl 2 Agency: Leo Burnett Thailand / Bangkok Client: The Center For The Protection Of Children's Rights Foundation (CPCR) Category: Public Service / Collateral - Campaign Points: 10.0
Pantone Queen Agency: Leo Burnett London / London Client: Pantone Category: Collateral Design / Booklets and Brochures Points: 10.0
Mean Stinks Agency: Leo Burnett / Chicago Client: P&G - Secret Category: Social Media / Communities / Microblogging Points: 10.0
Mean Stinks Agency: Leo Burnett Chicago / Chicago Client: P&G Secret Category: Best Branded Content Channel / Single Points: 10.0
Church Agency: Leo Burnett / Hong Kong Client: Staedtler Category: Newspaper / Full Page or Spread - Single Points: 5.0
The Pencil Campaign Agency: Leo Burnett / Hong Kong Client: Staedtler Category: Newspaper / Full Page or Spread - Campaign Points: 5.0
Life's turns in a Sentence Agency: Leo Burnett / Zurich Client: Swiss Life Category: Newspaper / Full Page or Spread - Campaign Points: 5.0
Speech Agency: Leo Burnett Tailor Made / São Paulo Client: Guitar Player Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Skyscrapers Agency: Leo Burnett / Duesseldorf Client: Makita Power Tools Category: Collateral / Posters - Campaign Points: 5.0
Speech Agency: Leo Burnett Tailor Made / São Paulo Client: Guitar Player Category: Collateral / Posters - Campaign Points: 5.0
Reflection of Music - Usha Uthup Agency: Leo Burnett India / Mumbai Client: The Coca-Cola Company Category: Collateral / P.O.P. and In-store - Single Points: 5.0
Reflection of Music - Usha Uthup Agency: Leo Burnett India / Mumbai Client: The Coca-Cola Company Category: Collateral / P.O.P. and In-store - Campaign Points: 5.0
Skyscrapers 2013 Agency: Leo Burnett / Duesseldorf Client: Makita Power Tools Category: Collateral / Promotional Items - Single or Campaign Points: 5.0
9 Heroes Agency: Beacon Communications / Tokyo Client: Nike Japan Category: Collateral / Promotional Items - Single or Campaign Points: 5.0
Helping London Look It's Best Agency: Leo Burnett London / London Client: P&G Category: Collateral / Promotional Items - Single or Campaign Points: 5.0
A Girl Agency: Leo Burnett Thailand / Bangkok Client: The Center For The Protection Of Children's Rights Foundation (CPCR) Category: Public Service / Newspaper or Magazine - Single Points: 5.0
Suicide Agency: Leo Burnett Thailand / Bangkok Client: Don't Drive Drunk Foundation Category: Public Service / Newspaper or Magazine - Campaign Points: 5.0
Dog Agency: Leo Burnett / Toronto Client: Raising The Roof Category: Public Service / Collateral - Single Points: 5.0
Job Agency: Leo Burnett / Toronto Client: Raising The Roof Category: Public Service / Collateral - Single Points: 5.0
Tini Agency: Leo Burnett Frankfurt / Duesseldorf Client: Akustika Spezial Category: Consumer Radio / Single Points: 5.0
ODORS Agency: leo burnett colombia / Bogota Client: PROCTER & GAMBLE Category: Consumer Radio / Campaign Points: 5.0
Pajamas Agency: Leo Burnett / Chicago Client: Sprint Category: Consumer Television / :30/:25 - Single Points: 5.0
Human Coupons Agency: Leo Burnett / Toronto Client: IKEA Category: Out Of Home / Transit & Outdoor Installations - Campaign Points: 5.0
I Will If You Will Agency: Leo Burnett / Chicago Client: Earth Hour Category: Integrated Branding / Public Service Campaign Points: 5.0
New York Writes Itself Agency: Leo Burnett / New York Client: Village Voice Newspaper Category: Brand Transformation / Single Points: 5.0
One to One Agency: Leo Burnett / Toronto Client: One to One Category: Brand Identity / Brand Identity - Single Points: 5.0
Pantone Queen Agency: Leo Burnett London / London Client: Pantone Category: Brand Identity / Brand Identity - Single Points: 5.0
Recipeace Olive Oil Bottle Agency: Leo Burnett / Chicago Client: Peace One Day Category: Package Design / Single or Series Points: 5.0
Bajaj Bulbs - Happy Diwali Agency: Leo Burnett India / Mumbai Client: Bajaj Electricals Category: Package Design / Single or Series Points: 5.0
9 Heroes Agency: Beacon Communications / Tokyo Client: Nike Japan Category: Collateral Design / Promotional Items - Single or Series Points: 5.0
77+ Anniversary Invitation Agency: Leo Burnett / Chicago Client: Leo Burnett Category: Self-Promotion / Single or Series Points: 5.0
Cook Without the Book Agency: Leo Burnett / Toronto Client: Leo Burnett Category: Self-Promotion / Single or Series Points: 5.0
Wailing Walls against Injustice Agency: Leo Burnett / Duesseldorf Client: Amnesty International Category: Spatial Design / Outdoor Spaces Points: 5.0
Chicago: On a scale from 1-10 Agency: Leo Burnett / Chicago Client: Leo Burnett Category: Publication Design / Book Layout Design Points: 5.0
Heat Agency: Leo Burnett / Chicago Client: Leo Burnett Category: Publication Design / Book Layout Design Points: 5.0
Recipeace Posters Agency: Leo Burnett / Chicago Client: Peace One Day Category: Public Service / Posters - Series Points: 5.0
Suicide Agency: Leo Burnett Thailand / Bangkok Client: Don't Drive Drunk Foundation Category: Public Service / Posters - Series Points: 5.0
Hair for Hope Agency: Leo Burnett Thailand / Bangkok Client: Chulabhorn Hospital Category: Public Service / Posters - Series Points: 5.0
The Street House Agency: Leo Burnett / Toronto Client: Raising The Roof Category: Public Service / Outdoor and Transit - Single Points: 5.0
Alex-andra Agency: Leo Burnett Colombia / Bogota Client: Colombian Red Cross Category: Craft / Typography - Single Points: 5.0
Suicide Agency: Leo Burnett Thailand / Bangkok Client: Don't Drive Drunk Foundation Category: Craft / Photography - Series Points: 5.0
Everyone Has a Great Photograph In Them Agency: Leo Burnett London / London Client: Renaissance Photography Prize Category: Craft / Photography - Series Points: 5.0

Peace One Day

Recipeace

Design Does / Design for the Greater Good

2013 Design Gold Pencil

100.0

Village Voice Newspaper

New York Writes Itself

User Generated Content / Single

2013 Branded Entertainment Gold Pencil

100.0

Pantone

Pantone Queen

Collateral / Promotional Items - Single or Campaign

2013 Advertising Gold Pencil

25.0

Hemoba / Esporte Clube Vitoria

My blood is red and black

Experiential Advertising / Events and Competitions

2013 Advertising Gold Pencil

25.0

Hemoba / Esporte Clube Vitoria

My blood is red and black

Integrated Branding / Public Service Campaign

2013 Advertising Gold Pencil

25.0

Hemoba / Esporte Clube Vit?ria

My Blood Is Red and Black

Interactive Advertising / Environmental/Experiential - Single

2013 Interactive Gold Pencil

25.0

Village Voice Newspaper

New York Writes Itself

Experiential

2013 Branded Entertainment Gold Pencil

25.0

The Center For The Protection Of Children's Rights Foundation (CPCR)

A Girl

Public Service / Collateral - Single

2013 Advertising Silver Pencil

15.0

The Center For The Protection Of Children's Rights Foundation (CPCR)

A Girl / A Boy / A Girl 2

Public Service / Collateral - Campaign

2013 Advertising Bronze Pencil

10.0

Pantone

Pantone Queen

Collateral Design / Booklets and Brochures

2013 Design Bronze Pencil

10.0

P&G - Secret

Mean Stinks

Social Media / Communities / Microblogging

2013 Interactive Bronze Pencil

10.0

P&G Secret

Mean Stinks

Best Branded Content Channel / Single

2013 Branded Entertainment Bronze Pencil

10.0

Staedtler

Church

Newspaper / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

Staedtler

The Pencil Campaign

Newspaper / Full Page or Spread - Campaign

2013 Advertising Merit Award

5.0

Swiss Life

Life's turns in a Sentence

Newspaper / Full Page or Spread - Campaign

2013 Advertising Merit Award

5.0

Guitar Player

Speech

Magazine / Full Page or Spread - Campaign

2013 Advertising Merit Award

5.0

Makita Power Tools

Skyscrapers

Collateral / Posters - Campaign

2013 Advertising Merit Award

5.0

Guitar Player

Speech

Collateral / Posters - Campaign

2013 Advertising Merit Award

5.0

The Coca-Cola Company

Reflection of Music - Usha Uthup

Collateral / P.O.P. and In-store - Single

2013 Advertising Merit Award

5.0

The Coca-Cola Company

Reflection of Music - Usha Uthup

Collateral / P.O.P. and In-store - Campaign

2013 Advertising Merit Award

5.0

Makita Power Tools

Skyscrapers 2013

Collateral / Promotional Items - Single or Campaign

2013 Advertising Merit Award

5.0

Nike Japan

9 Heroes

Collateral / Promotional Items - Single or Campaign

2013 Advertising Merit Award

5.0

P&G

Helping London Look It's Best

Collateral / Promotional Items - Single or Campaign

2013 Advertising Merit Award

5.0

The Center For The Protection Of Children's Rights Foundation (CPCR)

A Girl

Public Service / Newspaper or Magazine - Single

2013 Advertising Merit Award

5.0

Don't Drive Drunk Foundation

Suicide

Public Service / Newspaper or Magazine - Campaign

2013 Advertising Merit Award

5.0

Raising The Roof

Dog

Public Service / Collateral - Single

2013 Advertising Merit Award

5.0

Raising The Roof

Job

Public Service / Collateral - Single

2013 Advertising Merit Award

5.0

Akustika Spezial

Tini

Consumer Radio / Single

2013 Advertising Merit Award

5.0

PROCTER & GAMBLE

ODORS

Consumer Radio / Campaign

2013 Advertising Merit Award

5.0

Sprint

Pajamas

Consumer Television / :30/:25 - Single

2013 Advertising Merit Award

5.0

IKEA

Human Coupons

Out Of Home / Transit & Outdoor Installations - Campaign

2013 Advertising Merit Award

5.0

Earth Hour

I Will If You Will

Integrated Branding / Public Service Campaign

2013 Advertising Merit Award

5.0

Village Voice Newspaper

New York Writes Itself

Brand Transformation / Single

2013 Advertising Merit Award

5.0

One to One

One to One

Brand Identity / Brand Identity - Single

2013 Design Merit Award

5.0

Pantone

Pantone Queen

Brand Identity / Brand Identity - Single

2013 Design Merit Award

5.0

Peace One Day

Recipeace Olive Oil Bottle

Package Design / Single or Series

2013 Design Merit Award

5.0

Bajaj Electricals

Bajaj Bulbs - Happy Diwali

Package Design / Single or Series

2013 Design Merit Award

5.0

Nike Japan

9 Heroes

Collateral Design / Promotional Items - Single or Series

2013 Design Merit Award

5.0

Leo Burnett

77+ Anniversary Invitation

Self-Promotion / Single or Series

2013 Design Merit Award

5.0

Leo Burnett

Cook Without the Book

Self-Promotion / Single or Series

2013 Design Merit Award

5.0

Amnesty International

Wailing Walls against Injustice

Spatial Design / Outdoor Spaces

2013 Design Merit Award

5.0

Leo Burnett

Chicago: On a scale from 1-10

Publication Design / Book Layout Design

2013 Design Merit Award

5.0

Leo Burnett

Heat

Publication Design / Book Layout Design

2013 Design Merit Award

5.0

Peace One Day

Recipeace Posters

Public Service / Posters - Series

2013 Design Merit Award

5.0

Don't Drive Drunk Foundation

Suicide

Public Service / Posters - Series

2013 Design Merit Award

5.0

Chulabhorn Hospital

Hair for Hope

Public Service / Posters - Series

2013 Design Merit Award

5.0

Raising The Roof

The Street House

Public Service / Outdoor and Transit - Single

2013 Design Merit Award

5.0

Colombian Red Cross

Alex-andra

Craft / Typography - Single

2013 Design Merit Award

5.0

Don't Drive Drunk Foundation

Suicide

Craft / Photography - Series

2013 Design Merit Award

5.0

Renaissance Photography Prize

Everyone Has a Great Photograph In Them

Craft / Photography - Series

2013 Design Merit Award

5.0

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