The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Network Rankings

 


Leo Burnett Worldwide

Client

Title

Category

Award

Points

OH!-Saft - Squeeze Bottles Agency: Leo Burnett Germany / Frankfurt Client: mymuesli Category: Consumer - Package Design / Single or Series Points: 25.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: CSR - Environmental / Immersive Design / Environmental / Immersive Design Points: 25.0
Justino Agency: Leo Burnett / Madrid + Passion Pictures / London + Blur Films / Madrid Client: Loterias y Apuestas del Estado Category: Craft - Animation / Animation Points: 25.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor) Points: 25.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor) Points: 25.0
Just Agency: Leo Burnett / Sydney + Rapid Films / Sydney + Song Zu / Sydney Client: World Wildlife Fund Category: Non-Profit - Integrated Branding / Integrated Branding Points: 20.0
Just Agency: Leo Burnett / Sydney Client: World Wildlife Fund Category: Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series Points: 15.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design Points: 15.0
Celebrity Tantrum Agency: Leo Burnett, Sydney / Millers Point + Minds Eye Production / London Client: Samsung Australia Category: Consumer - Digital / Websites, Microsites & Banners Points: 15.0
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy Client: Atlantic Group Category: Craft - Cinematography / Cinematography Points: 15.0
LifeLive Agency: Leo Burnett / Sydney + Rapid Films / Sydney + We Love Jam / Sydney Client: Samsung Australia Category: Consumer - Use of Technology / Augmented Reality Points: 15.0
Samsung Smart Playboard Agency: Leo Burnett Co. Srl / Milan Client: Samsung Electronics Italy Category: Consumer - Cross-Channel / User Experience Points: 15.0
Printed By Somerset Agency: Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto Client: Somerset Graphics Category: Innovation - Brand Identity (New or Rebrand) / Brand Identity (New or Rebrand) Points: 10.0
Printed By Somerset Agency: Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto Client: Somerset Graphics Category: Craft - Website Design / Website Design Points: 10.0
Music vs Gun Violence Agency: Leo Burnett / Chicago Client: Chicago Ideas Category: Consumer - Music / Creative Use of Music Supporting a Brand Points: 10.0
Justino Agency: Leo Burnett / Madrid + Passion Pictures / London + Blur Films / Madrid Client: Loterias y Apuestas del Estado Category: Consumer - Television / Over 60 Second - Single Points: 10.0
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy + La Cavalerie / Montreal Client: Atlantic Group Category: Consumer - Online Films & Video / Event or Live Webcast - Single Points: 10.0
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy + La Cavalerie / Montreal Client: Atlantic Group Category: Consumer - Online Films & Video / Long Form - Single Points: 10.0
0% Alcohol Agency: Leo Burnett Tailor Made / Sao Paulo Client: Brasil Kirin Category: Consumer - Magazine / Full Page or Spread - Campaign Points: 10.0
Donation Badges Agency: Leo Burnett Tailor Made / Sao Paulo Client: ABTO - Brazilian Association of Organ Transplantation Category: Non-Profit - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor) Points: 10.0
Mayhem DIY Agency: Leo Burnett / Chicago Client: Allstate Insurance Company Category: Consumer - Branded Social Campaign / Branded Social Campaign Points: 10.0
Intimate Words Agency: Leo Burnett México / Mexico City + Postal Films / Mexico City Client: Procter & Gamble Category: CSR - Brands, Products & Services / Brands, Products & Services Points: 10.0
Coca-Cola Contour 100 Posters Agency: Turner Duckworth Design: London & / San Francisco + Turner Duckworth Design: & San Francisco / London Client: The Coca-Cola Company Category: Consumer - Collateral Design / Posters - Series Points: 5.0
Burger Arena Agency: Leo Burnett Germany / Frankfurt + Thjnk AG / Hamburg Client: McDonald's Category: Consumer - Environmental / Immersive Design / Ambient Media - Single Points: 5.0
Smith Menu Agency: Leo Burnett / Toronto Client: Smith Restaurant + Bar Category: Consumer - Collateral Design / Promotional Items - Single or Series Points: 5.0
The Burger Report Agency: thjnk ag & Leo Burnett / Munich Client: McDonald´s Germany Category: Consumer - Collateral Design / Annual Reports & Corporate Sustainability Reports Points: 5.0
Printed By Somerset Agency: Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto Client: Somerset Graphics Category: Consumer - Brand Identity / Rebranding Points: 5.0
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy Client: Atlantic Group Category: Consumer - Environmental / Immersive Design / Brand Installations Points: 5.0
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy Client: Atlantic Group Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design Points: 5.0
Just Agency: Leo Burnett / Sydney + Allen Printers / Sydney + Cojo / Sydney Client: World Wildlife Fund Category: Innovation - Package Design / Package Design Points: 5.0
Safety Wi-Fi Agency: Leo Burnett Tailor Made / Sao Paulo + Isobar Brasil / Sao Paulo Client: FIAT Category: CSR - Advertising / Advertising Points: 5.0
PlayDowJones Agency: Wiktor Leo Burnett / Bratislava Client: J&T Bank Category: Craft - Sound Design / Sound Design Points: 5.0
Decoy Agency: Leo Burnett, Sydney / Millers Point + The Pool Collective / Sydney Client: Canon Australia Category: Consumer - Online / Short Form Videos Points: 5.0
Just Agency: Leo Burnett / Sydney + Rapid Films / Sydney + Song Zu / Sydney Client: World Wildlife Fund Category: CSR - Branded Online / Branded Online Points: 5.0
The Interactive Parking Billboard Agency: Leo Burnett Germany / Frankfurt Client: Fiat Germany Category: Innovation - Innovation in Branded Entertainment / Innovation in Branded Entertainment Points: 5.0
Samsung Smart Playboard Agency: Leo Burnett Co. Srl / Milan Client: Samsung Electronics Italy Category: Consumer - Integrated Digital & Physical Products / Integrated Digital & Physical Products Points: 5.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: CSR - Physical / Digital / Physical / Digital Points: 5.0
Always BackMeApp Agency: Leo Burnett Co. Srl / Milan Client: Procter & Gamble Category: CSR - Physical / Digital / Physical / Digital Points: 5.0
Safety Wi-Fi Agency: Leo Burnett Tailor Made / Sao Paulo + Isobar Brasil / Sao Paulo Client: FIAT Category: CSR - Physical / Digital / Physical / Digital Points: 5.0
Samsung eMotion Project Agency: Leo Burnett Co. Srl / Milan Client: Samsung Electronics Italy Category: Consumer - Experiential Advertising / Augmented Reality Points: 5.0
#MyFamilyCan Agency: Leo Burnett / Melbourne + Pancho / Melbourne Client: SPC Ardmona Category: Consumer - Integrated Branding / Integrated Branding Points: 5.0
Intimate Words Agency: Leo Burnett México / Mexico City + Postal Films / Mexico City Client: Procter & Gamble Category: CSR - Experiential Advertising / Experiential Advertising Points: 5.0
Donation Badges Agency: Leo Burnett Tailor Made / Sao Paulo Client: ABTO - Brazilian Association of Organ Transplantation Category: Non-Profit - Experiential Advertising / Experiential Advertising Points: 5.0
#MyFamilyCan Agency: Leo Burnett / Melbourne + Pancho / Melbourne Client: SPC Ardmona Category: Innovation - Brand Transformation / Brand Transformation Points: 5.0
Printed By Somerset Agency: Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto Client: Somerset Graphics Category: Consumer - Print / Flat Mailing Points: 5.0
Printed By Somerset Agency: Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto Client: Somerset Graphics Category: Consumer - Digital / Websites, Microsites & Banners Points: 5.0
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy Client: Atlantic Group Category: Consumer - Ambient / Environmental / Ambient / Environmental Points: 5.0
Weather Discount Agency: Leo Burnett Tailor Made / Sao Paulo Client: FIAT Category: Consumer - Ambient / Environmental / Ambient / Environmental Points: 5.0
Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: CSR - Ambient / Environmental / Ambient / Environmental Points: 5.0
Intimate Words Agency: Leo Burnett México / Mexico City + Postal Films / Mexico City Client: Procter & Gamble Category: CSR - Ambient / Environmental / Ambient / Environmental Points: 5.0

mymuesli

OH!-Saft - Squeeze Bottles

Consumer - Package Design / Single or Series

2016 Design Gold Pencil

25.0

Samsung

Safety Truck

CSR - Environmental / Immersive Design / Environmental / Immersive Design

2016 Design Gold Pencil

25.0

Loterias y Apuestas del Estado

Justino

Craft - Animation / Animation

2016 Film Gold Pencil

25.0

Samsung

Safety Truck

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

2016 Print & Outdoor Gold Pencil

25.0

Samsung

Safety Truck

Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

2016 Print & Outdoor Gold Pencil

25.0

World Wildlife Fund

Just

Non-Profit - Integrated Branding / Integrated Branding

2016 Cross-Platform Green

20.0

World Wildlife Fund

Just

Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series

2016 Design Silver Pencil

15.0

Samsung

Safety Truck

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

2016 Design Silver Pencil

15.0

Samsung Australia

Celebrity Tantrum

Consumer - Digital / Websites, Microsites & Banners

2016 Direct Silver Pencil

15.0

Atlantic Group

37 Days

Craft - Cinematography / Cinematography

2016 Film Silver Pencil

15.0

Samsung Australia

LifeLive

Consumer - Use of Technology / Augmented Reality

2016 Mobile Silver Pencil

15.0

Samsung Electronics Italy

Samsung Smart Playboard

Consumer - Cross-Channel / User Experience

2016 UX / UI Silver Pencil

15.0

Somerset Graphics

Printed By Somerset

Innovation - Brand Identity (New or Rebrand) / Brand Identity (New or Rebrand)

2016 Design Bronze Pencil

10.0

Somerset Graphics

Printed By Somerset

Craft - Website Design / Website Design

2016 Interactive Bronze Pencil

10.0

Chicago Ideas

Music vs Gun Violence

Consumer - Music / Creative Use of Music Supporting a Brand

2016 Branded Entertainment Bronze Pencil

10.0

Loterias y Apuestas del Estado

Justino

Consumer - Television / Over 60 Second - Single

2016 Film Bronze Pencil

10.0

Atlantic Group

37 Days

Consumer - Online Films & Video / Event or Live Webcast - Single

2016 Film Bronze Pencil

10.0

Atlantic Group

37 Days

Consumer - Online Films & Video / Long Form - Single

2016 Film Bronze Pencil

10.0

Brasil Kirin

0% Alcohol

Consumer - Magazine / Full Page or Spread - Campaign

2016 Print & Outdoor Bronze Pencil

10.0

ABTO - Brazilian Association of Organ Transplantation

Donation Badges

Non-Profit - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

2016 Print & Outdoor Bronze Pencil

10.0

Allstate Insurance Company

Mayhem DIY

Consumer - Branded Social Campaign / Branded Social Campaign

2016 Social Media Bronze Pencil

10.0

Procter & Gamble

Intimate Words

CSR - Brands, Products & Services / Brands, Products & Services

2016 Public Relations Bronze Pencil

10.0

The Coca-Cola Company

Coca-Cola Contour 100 Posters

Consumer - Collateral Design / Posters - Series

2016 Design Merit Award

5.0

McDonald's

Burger Arena

Consumer - Environmental / Immersive Design / Ambient Media - Single

2016 Design Merit Award

5.0

Smith Restaurant + Bar

Smith Menu

Consumer - Collateral Design / Promotional Items - Single or Series

2016 Design Merit Award

5.0

McDonald´s Germany

The Burger Report

Consumer - Collateral Design / Annual Reports & Corporate Sustainability Reports

2016 Design Merit Award

5.0

Somerset Graphics

Printed By Somerset

Consumer - Brand Identity / Rebranding

2016 Design Merit Award

5.0

Atlantic Group

37 Days

Consumer - Environmental / Immersive Design / Brand Installations

2016 Design Merit Award

5.0

Atlantic Group

37 Days

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

2016 Design Merit Award

5.0

World Wildlife Fund

Just

Innovation - Package Design / Package Design

2016 Design Merit Award

5.0

FIAT

Safety Wi-Fi

CSR - Advertising / Advertising

2016 Interactive Merit Award

5.0

J&T Bank

PlayDowJones

Craft - Sound Design / Sound Design

2016 Interactive Merit Award

5.0

Canon Australia

Decoy

Consumer - Online / Short Form Videos

2016 Branded Entertainment Merit Award

5.0

World Wildlife Fund

Just

CSR - Branded Online / Branded Online

2016 Branded Entertainment Merit Award

5.0

Fiat Germany

The Interactive Parking Billboard

Innovation - Innovation in Branded Entertainment / Innovation in Branded Entertainment

2016 Branded Entertainment Merit Award

5.0

Samsung Electronics Italy

Samsung Smart Playboard

Consumer - Integrated Digital & Physical Products / Integrated Digital & Physical Products

2016 Intellectual Property Merit Award

5.0

Samsung

Safety Truck

CSR - Physical / Digital / Physical / Digital

2016 Intellectual Property Merit Award

5.0

Procter & Gamble

Always BackMeApp

CSR - Physical / Digital / Physical / Digital

2016 Intellectual Property Merit Award

5.0

FIAT

Safety Wi-Fi

CSR - Physical / Digital / Physical / Digital

2016 Intellectual Property Merit Award

5.0

Samsung Electronics Italy

Samsung eMotion Project

Consumer - Experiential Advertising / Augmented Reality

2016 Cross-Platform Merit Award

5.0

SPC Ardmona

#MyFamilyCan

Consumer - Integrated Branding / Integrated Branding

2016 Cross-Platform Merit Award

5.0

Procter & Gamble

Intimate Words

CSR - Experiential Advertising / Experiential Advertising

2016 Cross-Platform Merit Award

5.0

ABTO - Brazilian Association of Organ Transplantation

Donation Badges

Non-Profit - Experiential Advertising / Experiential Advertising

2016 Cross-Platform Merit Award

5.0

SPC Ardmona

#MyFamilyCan

Innovation - Brand Transformation / Brand Transformation

2016 Cross-Platform Merit Award

5.0

Somerset Graphics

Printed By Somerset

Consumer - Print / Flat Mailing

2016 Direct Merit Award

5.0

Somerset Graphics

Printed By Somerset

Consumer - Digital / Websites, Microsites & Banners

2016 Direct Merit Award

5.0

Atlantic Group

37 Days

Consumer - Ambient / Environmental / Ambient / Environmental

2016 Direct Merit Award

5.0

FIAT

Weather Discount

Consumer - Ambient / Environmental / Ambient / Environmental

2016 Direct Merit Award

5.0

Samsung

Safety Truck

CSR - Ambient / Environmental / Ambient / Environmental

2016 Direct Merit Award

5.0

Procter & Gamble

Intimate Words

CSR - Ambient / Environmental / Ambient / Environmental

2016 Direct Merit Award

5.0

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