The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
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Leo Burnett Worldwide

Client

Title

Category

Award

Points

Recipeace Agency: Leo Burnett / Chicago Client: Peace One Day Category: Public Service / Brand Identity - Campaign Points: 5.0
Small World Machines Agency: Leo Burnett / Sydney + Leo Burnett / Chicago Client: Coca-Cola Category: Online Films & Video / Short Form - Single Points: 5.0
Trailers Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Print Craft / Art Direction - Single or Campaign Points: 5.0
The Pencil - Architecture Agency: Leo Burnett / Hong Kong Client: Staedtler Category: Print Craft / Art Direction - Single or Campaign Points: 5.0
Good Paper Project Agency: Leo Burnett India / Mumbai Client: Bio farm Category: Craft / Printing and Paper Craft - Single or Series Points: 5.0
Animal Tabs Agency: Leo Burnett Schweiz / Zurich Client: Slow Food Category: Print Craft / Art Direction - Single or Campaign Points: 5.0
Letters: F Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Outdoor / Billboards and Transit - Single Points: 5.0
Road to Recovery Agency: Leo Burnett / Sydney Client: Diageo Category: Experiential Advertising / Events and Competitions Points: 5.0
Second Chance Agency: Leo Burnett / London Client: BITC Category: Online Films & Video / Interactive Video Points: 5.0
Letters: Alphabet Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Craft / Typography - Single or Series Points: 5.0
Small World Machines Agency: Leo Burnett / Sydney + Leo Burnett / Chicago Client: Coca-Cola Category: Experiential Advertising / Installations Points: 5.0
Literacy Store Agency: Leo Burnett / Chicago + Arc Worldwide / Chicago Client: McDonald's Category: Experiential Advertising / Installations Points: 5.0
There's a Page for That Agency: Leo Burnett / Toronto Client: IKEA Category: Outdoor / Billboards and Transit - Campaign Points: 5.0
Volunteer to promote volunteering Agency: Leo Burnett Melbourne / Southbank Client: SEEK Volunteer Category: Integrated Branding / Integrated Branding Campaign - 360 Points: 5.0
Road to Recovery Agency: Leo Burnett / Sydney Client: Diageo Category: Integrated Branding / Consumer Campaign Points: 5.0
Honor This Agency: Leo Burnett / Chicago Client: Sprint Category: Integrated Branding / Consumer Campaign Points: 5.0
If only for a second Agency: Leo Burnett France / Saint-Denis Client: Mimi Foundation Category: Public Service - Outdoor / Outdoor - Campaign Points: 5.0
Second Chance Agency: Leo Burnett / London Client: BITC Category: Craft / Copywriting Points: 5.0
Aid Couture Agency: Leo Burnett Manila / Makati Client: Procter & Gamble Category: Public Service Integrated Branding / Public Service Integrated Campaign Points: 5.0
Animal Tabs Agency: Leo Burnett Schweiz / Zurich Client: Slow Food Category: Public Service - Outdoor / Outdoor - Campaign Points: 5.0
Lx Type Agency: Leo Burnett / Lisboa Client: Lisbon City Council Category: Craft / Typography Points: 5.0
Recipeace Olive Oil Tin Agency: Leo Burnett / Chicago Client: Peace One Day Category: Package Design / Single or Series Points: 5.0
Facebook Mayhem Agency: Leo Burnett / Chicago Client: Allstate Category: Social Media / Best Social Media Page by a Brand Points: 5.0
Letters: F Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Newspaper / Full Page or Spread - Single Points: 5.0
Letters: N Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Newspaper / Full Page or Spread - Single Points: 5.0
Letters: R Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Newspaper / Full Page or Spread - Single Points: 5.0
Emma Agency: Leo Burnett France / Saint-Denis Client: Delipapier Category: Consumer Television / :30/:25 - Single Points: 5.0
If only for a second Agency: Leo Burnett France / Saint-Denis Client: Mimi Foundation Category: Digital Direct Marketing / Social Media & Viral Marketing Points: 5.0
Cancertweets Agency: Leo Burnett Colombia / Bogota Client: League Against Cancer - Bogota Category: Social Media / Branded Social Campaign Points: 5.0
Noooo Agency: Leo Burnett / Lisboa Client: IndieLisboa Category: Consumer Television / :30/:25 - Single Points: 5.0
Letters: F, N, R Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Newspaper / Full Page or Spread - Campaign Points: 5.0
Honor This Agency: Leo Burnett / Chicago + Biscuit Filmworks / Los Angeles Client: Sprint Category: Consumer Television / :30/:25 - Campaign Points: 5.0
Cancertweets Agency: Leo Burnett Colombia / Bogota Client: League Against Cancer - Bogota Category: Social Media / Best Use of A Social Network Points: 5.0
Bike Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single Points: 5.0
Horse float Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single Points: 5.0
Doe & Sea-lion Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single Points: 5.0
Elephant & Swan Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single Points: 5.0
Giraffe & Penguin Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single Points: 5.0
Hands: Jimi Hendrix Agency: Leo Burnett Tailor Made / Sao Paulo Client: Guitar Player Category: Magazine / Full Page or Spread - Single Points: 5.0
Bentley Burial Agency: Leo Burnett Tailor Made / Sao Paulo Client: Brazilian Association of Organ Transplantation Category: Social Media / Best Integrated Campaign Led by Social Points: 5.0
Cancertweets Agency: Leo Burnett Colombia / Bogota Client: League Against Cancer - Bogota Category: Social Media / Best Integrated Campaign Led by Social Points: 5.0
Trailers Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Upside Down Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Smith Oyster Bar Agency: Leo Burnett / Toronto Client: Smith Restaurant + Bar Category: Collateral Design / Point of Purchase and In-Store - Single Points: 5.0
#theworldneedsmore Agency: Leo Burnett / New York Client: United Nations, Office for the Coordination of Humanitarian Affairs Category: Social Media / Best Integrated Campaign Led by Social Points: 5.0
Nothing Comes Easy Agency: Leo Burnett / Beirut Client: Virgin Radio Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Literacy Store Agency: Leo Burnett / Chicago Client: McDonald's Category: Design for the Greater Good / For-Profit Initiated Points: 5.0
Unity Paper Agency: Leo Burnett Solutions Inc / Colombo 3 Client: Wijeya Newspapers Limited Category: Design for the Greater Good / For-Profit Initiated Points: 5.0
Recipeace Peace Kit Agency: Leo Burnett / Chicago Client: Peace One Day Category: Design for the Greater Good / Government/Non-profit Initiated Points: 5.0
Reading Feed Projects Agency: Leo Burnett Tailor Made / Sao Paulo Client: Livraria da Vila / Cesta Nobre Category: Design for the Greater Good / Government/Non-profit Initiated Points: 5.0

Peace One Day

Recipeace

Public Service / Brand Identity - Campaign

2014 Design Merit Award

5.0

Coca-Cola

Small World Machines

Online Films & Video / Short Form - Single

2014 Interactive Merit Award

5.0

Jeep

Trailers

Print Craft / Art Direction - Single or Campaign

2014 Advertising Merit Award

5.0

Staedtler

The Pencil - Architecture

Print Craft / Art Direction - Single or Campaign

2014 Advertising Merit Award

5.0

Bio farm

Good Paper Project

Craft / Printing and Paper Craft - Single or Series

2014 Design Merit Award

5.0

Slow Food

Animal Tabs

Print Craft / Art Direction - Single or Campaign

2014 Advertising Merit Award

5.0

Fiat

Letters: F

Outdoor / Billboards and Transit - Single

2014 Advertising Merit Award

5.0

Diageo

Road to Recovery

Experiential Advertising / Events and Competitions

2014 Advertising Merit Award

5.0

BITC

Second Chance

Online Films & Video / Interactive Video

2014 Interactive Merit Award

5.0

Fiat

Letters: Alphabet

Craft / Typography - Single or Series

2014 Design Merit Award

5.0

Coca-Cola

Small World Machines

Experiential Advertising / Installations

2014 Advertising Merit Award

5.0

McDonald's

Literacy Store

Experiential Advertising / Installations

2014 Advertising Merit Award

5.0

IKEA

There's a Page for That

Outdoor / Billboards and Transit - Campaign

2014 Advertising Merit Award

5.0

SEEK Volunteer

Volunteer to promote volunteering

Integrated Branding / Integrated Branding Campaign - 360

2014 Interactive Merit Award

5.0

Diageo

Road to Recovery

Integrated Branding / Consumer Campaign

2014 Advertising Merit Award

5.0

Sprint

Honor This

Integrated Branding / Consumer Campaign

2014 Advertising Merit Award

5.0

Mimi Foundation

If only for a second

Public Service - Outdoor / Outdoor - Campaign

2014 Advertising Merit Award

5.0

BITC

Second Chance

Craft / Copywriting

2014 Interactive Merit Award

5.0

Procter & Gamble

Aid Couture

Public Service Integrated Branding / Public Service Integrated Campaign

2014 Advertising Merit Award

5.0

Slow Food

Animal Tabs

Public Service - Outdoor / Outdoor - Campaign

2014 Advertising Merit Award

5.0

Lisbon City Council

Lx Type

Craft / Typography

2014 Interactive Merit Award

5.0

Peace One Day

Recipeace Olive Oil Tin

Package Design / Single or Series

2014 Design Merit Award

5.0

Allstate

Facebook Mayhem

Social Media / Best Social Media Page by a Brand

2014 Interactive Merit Award

5.0

Fiat

Letters: F

Newspaper / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Fiat

Letters: N

Newspaper / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Fiat

Letters: R

Newspaper / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Delipapier

Emma

Consumer Television / :30/:25 - Single

2014 Advertising Merit Award

5.0

Mimi Foundation

If only for a second

Digital Direct Marketing / Social Media & Viral Marketing

2014 Advertising Merit Award

5.0

League Against Cancer - Bogota

Cancertweets

Social Media / Branded Social Campaign

2014 Interactive Merit Award

5.0

IndieLisboa

Noooo

Consumer Television / :30/:25 - Single

2014 Advertising Merit Award

5.0

Fiat

Letters: F, N, R

Newspaper / Full Page or Spread - Campaign

2014 Advertising Merit Award

5.0

Sprint

Honor This

Consumer Television / :30/:25 - Campaign

2014 Advertising Merit Award

5.0

League Against Cancer - Bogota

Cancertweets

Social Media / Best Use of A Social Network

2014 Interactive Merit Award

5.0

Jeep

Bike

Magazine / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Jeep

Horse float

Magazine / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Jeep

Doe & Sea-lion

Magazine / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Jeep

Elephant & Swan

Magazine / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Jeep

Giraffe & Penguin

Magazine / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Guitar Player

Hands: Jimi Hendrix

Magazine / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Brazilian Association of Organ Transplantation

Bentley Burial

Social Media / Best Integrated Campaign Led by Social

2014 Interactive Merit Award

5.0

League Against Cancer - Bogota

Cancertweets

Social Media / Best Integrated Campaign Led by Social

2014 Interactive Merit Award

5.0

Jeep

Trailers

Magazine / Full Page or Spread - Campaign

2014 Advertising Merit Award

5.0

Jeep

Upside Down

Magazine / Full Page or Spread - Campaign

2014 Advertising Merit Award

5.0

Smith Restaurant + Bar

Smith Oyster Bar

Collateral Design / Point of Purchase and In-Store - Single

2014 Design Merit Award

5.0

United Nations, Office for the Coordination of Humanitarian Affairs

#theworldneedsmore

Social Media / Best Integrated Campaign Led by Social

2014 Interactive Merit Award

5.0

Virgin Radio

Nothing Comes Easy

Magazine / Full Page or Spread - Campaign

2014 Advertising Merit Award

5.0

McDonald's

Literacy Store

Design for the Greater Good / For-Profit Initiated

2014 Design Merit Award

5.0

Wijeya Newspapers Limited

Unity Paper

Design for the Greater Good / For-Profit Initiated

2014 Design Merit Award

5.0

Peace One Day

Recipeace Peace Kit

Design for the Greater Good / Government/Non-profit Initiated

2014 Design Merit Award

5.0

Livraria da Vila / Cesta Nobre

Reading Feed Projects

Design for the Greater Good / Government/Non-profit Initiated

2014 Design Merit Award

5.0

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