The One Show
The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.
Year
#
One Show
Network Rankings
Saatchi & Saatchi
Client
Title
Category
Award
Points
Soul
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Broadcast and Moving Image / Broadcast Design - Single or Series
Points: 25.0
Tundra Shuttle Endeavour Campaign
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: Integrated Branding / Integrated Branding Campaign - Online
Points: 25.0
Tundra Endeavour "Ultimate Journey"
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Motor Sales, USA Category: Non-Broadcast / Long-form
Points: 25.0
Barbecue
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Skol Category: Collateral / Promotional Items - Single or Campaign
Points: 15.0
Do It Yourself
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Collateral Design / Posters - Single
Points: 15.0
Soul
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Craft / Technique / Best Editing
Points: 15.0
Hijack
Agency: 4am Saatchi & Saatchi / Guatemala Client: Alias Category: Mobile Applications/Sites / Promotions
Points: 10.0
Tundra Endeavour Web Page
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Motor Sales, USA Category: Best Branded Content Channel / Single
Points: 10.0
Igniter Ad
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Skol Category: Magazine / Full Page or Spread - Single
Points: 5.0
Soul Ads
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Simple Power of Cheerios
Agency: Saatchi & Saatchi / New York Client: General Mills Category: Out Of Home / Billboards - Campaign
Points: 5.0
Do It Yourself
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Collateral / Posters - Single
Points: 5.0
Soul Poster
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Collateral / Posters - Campaign
Points: 5.0
Integrated Advertising
Agency: Baumann Ber Rivnay Saatchi&Saatchi / Ramat Gan Client: Baumann Ber Rivnay Category: Self-Promotion / Single or Campaign
Points: 5.0
15 Watts
Agency: Saatchi & Saatchi / Rivonia Client: Eskom Category: Public Service / Television - Single
Points: 5.0
Dads in Briefs
Agency: Del Campo Saatchi & Saatchi / Martinez Client: BGH Category: Consumer Television / 60 Second - Single
Points: 5.0
Tide "Miracle Stain" Superbowl spot
Agency: Saatchi & Saatchi / New York Client: P&G - Tide Category: Consumer Television / 60 Second - Single
Points: 5.0
Friends
Agency: Del Campo Saatchi & Saatchi / Martinez Client: BGH Category: Consumer Television / :30/:25 - Single
Points: 5.0
Capri Sun TV
Agency: Saatchi & Saatchi / New York Client: P&G - Capri Sun Category: Consumer Television / :30/:25 - Campaign
Points: 5.0
Yes/No
Agency: Del Campo Saatchi & Saatchi / Martinez Client: Sony PlayStation Category: Consumer Television / Under $80K Budget - Single
Points: 5.0
Tundra Endeavour Pull
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: Experiential Advertising / Events and Competitions
Points: 5.0
Norte Photoblocker
Agency: Del Campo Saatchi & Saatchi / Martinez Client: Norte Category: Out Of Home / Transit & Outdoor Installations - Single
Points: 5.0
Trust Your Power
Agency: Saatchi & Saatchi / New York Client: P&G - Duracell Category: Consumer Television / Over 60 second - Single
Points: 5.0
Summer Hater
Agency: Del Campo Saatchi & Saatchi / Buenos Aires Client: BGH Category: Consumer Television / Over 60 second - Single
Points: 5.0
Tundra Endeavour "Ultimate Journey"
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: Branded Content / Online
Points: 5.0
Chinese New Year Flavour in a Bottle
Agency: Saatchi & Saatchi / Beijing Client: SHINHO FOODS CO.,LTD. Category: Collateral Design / Point of Purchase and In-Store - Series
Points: 5.0
Prius "Hum"
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: Broadcast and Moving Image / Broadcast Design - Single or Series
Points: 5.0
Donate Your Words
Agency: Saatchi & Saatchi New Zealand / Auckland Client: Women's Refuge Category: Craft / Typography - Series
Points: 5.0
Rav4 - No Time to Waste!
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: Interactive Advertising / Banners - Dynamic - Campaign
Points: 5.0
CinePrint
Agency: Team One / El Segundo Client: Lexus Category: Interactive Advertising / Other Interactive Media - Single
Points: 5.0
Prius c Configurator
Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: User Experience Design / Interaction Design
Points: 5.0
The Big Bones Expert
Agency: Saatchi & Saatchi Frankfurt / Frankfurt Client: Senckenberg World of Biodiversity Category: Experiential / Single
Points: 5.0
Client:
Leica Store Sao Paulo
Title:
Soul
Category:
Broadcast and Moving Image / Broadcast Design - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Toyota
Title:
Tundra Shuttle Endeavour Campaign
Category:
Integrated Branding / Integrated Branding Campaign - Online
Award:
2013 Interactive Gold Pencil
Points:
25.0
Client:
Toyota Motor Sales, USA
Title:
Tundra Endeavour "Ultimate Journey"
Category:
Non-Broadcast / Long-form
Award:
2013 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Skol
Title:
Barbecue
Category:
Collateral / Promotional Items - Single or Campaign
Award:
2013 Advertising Silver Pencil
Points:
15.0
Client:
Leica Store Sao Paulo
Title:
Do It Yourself
Category:
Collateral Design / Posters - Single
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Leica Store Sao Paulo
Title:
Soul
Category:
Craft / Technique / Best Editing
Award:
2013 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Alias
Title:
Hijack
Category:
Mobile Applications/Sites / Promotions
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Toyota Motor Sales, USA
Title:
Tundra Endeavour Web Page
Category:
Best Branded Content Channel / Single
Award:
2013 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Skol
Title:
Igniter Ad
Category:
Magazine / Full Page or Spread - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Leica Store Sao Paulo
Title:
Soul Ads
Category:
Magazine / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
General Mills
Title:
Simple Power of Cheerios
Category:
Out Of Home / Billboards - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Leica Store Sao Paulo
Title:
Do It Yourself
Category:
Collateral / Posters - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Leica Store Sao Paulo
Title:
Soul Poster
Category:
Collateral / Posters - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Baumann Ber Rivnay
Title:
Integrated Advertising
Category:
Self-Promotion / Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Eskom
Title:
15 Watts
Category:
Public Service / Television - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
BGH
Title:
Dads in Briefs
Category:
Consumer Television / 60 Second - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
P&G - Tide
Title:
Tide "Miracle Stain" Superbowl spot
Category:
Consumer Television / 60 Second - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
BGH
Title:
Friends
Category:
Consumer Television / :30/:25 - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
P&G - Capri Sun
Title:
Capri Sun TV
Category:
Consumer Television / :30/:25 - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Sony PlayStation
Title:
Yes/No
Category:
Consumer Television / Under $80K Budget - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Toyota
Title:
Tundra Endeavour Pull
Category:
Experiential Advertising / Events and Competitions
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Norte
Title:
Norte Photoblocker
Category:
Out Of Home / Transit & Outdoor Installations - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
P&G - Duracell
Title:
Trust Your Power
Category:
Consumer Television / Over 60 second - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
BGH
Title:
Summer Hater
Category:
Consumer Television / Over 60 second - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Toyota
Title:
Tundra Endeavour "Ultimate Journey"
Category:
Branded Content / Online
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
SHINHO FOODS CO.,LTD.
Title:
Chinese New Year Flavour in a Bottle
Category:
Collateral Design / Point of Purchase and In-Store - Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
Toyota
Title:
Prius "Hum"
Category:
Broadcast and Moving Image / Broadcast Design - Single or Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
Women's Refuge
Title:
Donate Your Words
Category:
Craft / Typography - Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
Toyota
Title:
Rav4 - No Time to Waste!
Category:
Interactive Advertising / Banners - Dynamic - Campaign
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Lexus
Title:
CinePrint
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Toyota
Title:
Prius c Configurator
Category:
User Experience Design / Interaction Design
Award:
2013 Interactive Merit Award
Points:
5.0