The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
Saatchi & Saatchi
Client
Title
Category
Award
Points
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Physical Product & Mobile Integration
Points: 21.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Physical Gaming Accessories
Points: 21.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Brand Partnerships
Points: 9.00
Empty Plates
Agency: Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai + Vox Haus / Petrópolis Client: UAE Government Media Office Category: Public Relations
Points: 9.00
Indian Stretchable Time
Agency: L&K Saatchi & Saatchi / Mumbai Client: Zepto Category: Casting
Points: 9.00
Carol for Charity
Agency: Saatchi & Saatchi Ukraine / Kiyv Client: Ministry of Foreign Affairs, Olena Zelenska Foundation Category: Audio Craft / Music
Points: 9.00
Goldfish Jingle
Agency: Saatchi & Saatchi NY / New York + Campbell's Snack Company / Norwalk + Spark Foundry / New York + MSL Group / New York Client: Goldfish Category: Targeted Video / Online
Points: 9.00
Goldfish Jingle
Agency: Saatchi & Saatchi NY / New York + Campbell's Snack Company / Norwalk + Spark Foundry / New York + MSL Group / New York Client: Goldfish Category: Non-traditional & Guerrilla Marketing
Points: 9.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Active Engagement / Call to Action
Points: 3.00
Tide Lucky Jersey
Agency: Saatchi & Saatchi Client: Procter & Gamble - Tide Category: Integrated Campaign
Points: 3.00
Empty Plates
Agency: Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai + Vox Haus / Petrópolis Client: UAE Government Media Office Category: Stunts & Activations
Points: 3.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Digital & Online / Gaming
Points: 3.00
Tide x Marvel Teaser or Tide Ad?
Agency: Saatchi & Saatchi NY / New York + Procter & Gamble / Cincinnati Client: Procter & Gamble - Tide Category: Social Media Post / Single
Points: 3.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Brand Partnerships
Points: 3.00
Tide x Marvel Teaser or Tide Ad?
Agency: Saatchi & Saatchi NY / New York + Procter & Gamble / Cincinnati Client: Procter & Gamble - Tide Category: Brand Partnerships
Points: 3.00
Tide x Marvel Teaser or Tide Ad?
Agency: Saatchi & Saatchi NY / New York + Procter & Gamble / Cincinnati Client: Procter & Gamble - Tide Category: Brand Partnerships
Points: 3.00
Goldfish Jingle
Agency: Saatchi & Saatchi NY / New York + Campbell's Snack Company / Norwalk + Spark Foundry / New York + MSL Group / New York Client: Goldfish Category: Innovation & Transformation / Innovation in Film
Points: 3.00
Empty Plates
Agency: Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai + Vox Haus / Petrópolis Client: UAE Government Media Office Category: Non-traditional & Guerrilla Marketing
Points: 3.00
Tide Lucky Jersey
Agency: Saatchi & Saatchi Client: Procter & Gamble - Tide Category: Integrated Campaign
Points: 3.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Brand Partnerships
Points: 3.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Brand Placement
Points: 3.00
Tide Lucky Jersey
Agency: Saatchi & Saatchi Client: Procter & Gamble - Tide Category: Brand Partnerships
Points: 3.00
Goldfish Jingle
Agency: Saatchi & Saatchi NY / New York + Campbell's Snack Company / Norwalk + Spark Foundry / New York + MSL Group / New York Client: Goldfish Category: Craft / Writing
Points: 3.00
Carol for Charity
Agency: Saatchi & Saatchi Ukraine / Kiyv Client: Ministry of Foreign Affairs, Olena Zelenska Foundation Category: Audio
Points: 3.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Games / Gaming
Points: 3.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Brand Partnerships
Points: 3.00
Empty Plates
Agency: Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai + Vox Haus / Petrópolis Client: UAE Government Media Office Category: Billboards & Transit / Single
Points: 3.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Brand Partnerships
Points: 3.00
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf Client: Mondelēz Europe / Oreo Category: Brand Partnerships
Points: 3.00
Carol for Charity
Agency: Saatchi & Saatchi Ukraine / Kiyv Client: Ministry of Foreign Affairs, Olena Zelenska Foundation Category: Craft / Use of Sound
Points: 3.00
Empty Plates
Agency: Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai + Vox Haus / Petrópolis Client: UAE Government Media Office Category: Single Region or Market / Non-Profit / Charity
Points: 3.00
Tide x Marvel Teaser or Tide Ad?
Agency: Saatchi & Saatchi NY / New York + Procter & Gamble / Cincinnati Client: Procter & Gamble - Tide Category: Social Video / Over 15 Seconds
Points: 3.00
Goldfish Jingle
Agency: Saatchi & Saatchi NY / New York + Campbell's Snack Company / Norwalk + Spark Foundry / New York + MSL Group / New York Client: Goldfish Category: User-Generated Content
Points: 3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Physical Product & Mobile Integration
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Physical Gaming Accessories
Award:
2023 Gaming Silver Pencil
Points:
21.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Brand Partnerships
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.00
Client:
UAE Government Media Office
Title:
Empty Plates
Category:
Public Relations
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.00
Client:
Zepto
Title:
Indian Stretchable Time
Category:
Casting
Award:
2023 Moving Image Craft & Production Bronze Pencil
Points:
9.00
Client:
Ministry of Foreign Affairs, Olena Zelenska Foundation
Title:
Carol for Charity
Category:
Audio Craft / Music
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.00
Client:
Goldfish
Title:
Goldfish Jingle
Category:
Targeted Video / Online
Award:
2023 Direct Marketing Bronze Pencil
Points:
9.00
Client:
Goldfish
Title:
Goldfish Jingle
Category:
Non-traditional & Guerrilla Marketing
Award:
2023 Direct Marketing Bronze Pencil
Points:
9.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Active Engagement / Call to Action
Award:
2023 Social Media Merit Award
Points:
3.00
Client:
Procter & Gamble - Tide
Title:
Tide Lucky Jersey
Category:
Integrated Campaign
Award:
2023 Integrated Merit Award
Points:
3.00
Client:
UAE Government Media Office
Title:
Empty Plates
Category:
Stunts & Activations
Award:
2023 Social Media Merit Award
Points:
3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Digital & Online / Gaming
Award:
2023 Direct Marketing Merit Award
Points:
3.00
Client:
Procter & Gamble - Tide
Title:
Tide x Marvel Teaser or Tide Ad?
Category:
Social Media Post / Single
Award:
2023 Direct Marketing Merit Award
Points:
3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Brand Partnerships
Award:
2023 Social Media Merit Award
Points:
3.00
Client:
Procter & Gamble - Tide
Title:
Tide x Marvel Teaser or Tide Ad?
Category:
Brand Partnerships
Award:
2023 Social Media Merit Award
Points:
3.00
Client:
Procter & Gamble - Tide
Title:
Tide x Marvel Teaser or Tide Ad?
Category:
Brand Partnerships
Award:
2023 Film & Video Merit Award
Points:
3.00
Client:
Goldfish
Title:
Goldfish Jingle
Category:
Innovation & Transformation / Innovation in Film
Award:
2023 Film & Video Merit Award
Points:
3.00
Client:
UAE Government Media Office
Title:
Empty Plates
Category:
Non-traditional & Guerrilla Marketing
Award:
2023 Direct Marketing Merit Award
Points:
3.00
Client:
Procter & Gamble - Tide
Title:
Tide Lucky Jersey
Category:
Integrated Campaign
Award:
2023 Direct Marketing Merit Award
Points:
3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Brand Partnerships
Award:
2023 Direct Marketing Merit Award
Points:
3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Brand Placement
Award:
2023 Gaming Merit Award
Points:
3.00
Client:
Procter & Gamble - Tide
Title:
Tide Lucky Jersey
Category:
Brand Partnerships
Award:
2023 Direct Marketing Merit Award
Points:
3.00
Client:
Goldfish
Title:
Goldfish Jingle
Category:
Craft / Writing
Award:
2023 Direct Marketing Merit Award
Points:
3.00
Client:
Ministry of Foreign Affairs, Olena Zelenska Foundation
Title:
Carol for Charity
Category:
Audio
Award:
2023 Branded Entertainment Merit Award
Points:
3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Games / Gaming
Award:
2023 Branded Entertainment Merit Award
Points:
3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Brand Partnerships
Award:
2023 Interactive, Online & Mobile Merit Award
Points:
3.00
Client:
UAE Government Media Office
Title:
Empty Plates
Category:
Billboards & Transit / Single
Award:
2023 Out of Home Merit Award
Points:
3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Brand Partnerships
Award:
2023 IP & Product Design Merit Award
Points:
3.00
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Brand Partnerships
Award:
2023 Experiential & Immersive Merit Award
Points:
3.00
Client:
Ministry of Foreign Affairs, Olena Zelenska Foundation
Title:
Carol for Charity
Category:
Craft / Use of Sound
Award:
2023 Experiential & Immersive Merit Award
Points:
3.00
Client:
UAE Government Media Office
Title:
Empty Plates
Category:
Single Region or Market / Non-Profit / Charity
Award:
2023 Creative Effectiveness Merit Award
Points:
3.00
Client:
Procter & Gamble - Tide
Title:
Tide x Marvel Teaser or Tide Ad?
Category:
Social Video / Over 15 Seconds
Award:
2023 Social Media Merit Award
Points:
3.00