The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
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Young and Rubicam Brands

Client

Title

Category

Award

Points

For the Love of Music Agency: VML / Kansas City Client: Nashville Convention and Visitors Corporation Category: Documentaries / Television Points: 25.0
bookly Agency: NATIVE VML / South Africa Client: Modjaji Books Category: Mobile Applications/Sites / Services/Utilities Points: 15.0
Personal Extinction Prevention Book Agency: Y&R / Dubai Client: Land Rover Category: Direct Marketing / Flat Mailing Points: 10.0
Pretzel Bacon Cheeseburger Love Songs Agency: VML / Kansas City Client: Wendy's Category: Social Media / Branded Social Campaign Points: 10.0
Class Agency: Prolam Y&R / Santiago Client: Unicef Category: Newspaper / Full Page or Spread - Campaign Points: 5.0
Webtropolis Agency: Y&R South Africa / Cape Town Client: Land Rover Category: Magazine / Full Page or Spread - Single Points: 5.0
Impressionnism Agency: Y&R Paris / Boulogne-Billancourt Client: Keloptic Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Little Holes Agency: Y&R Paris / Boulogne-Billancourt Client: Smallable Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Eating Out Agency: Y&R / Dubai Client: Land Rover Category: Collateral / Posters - Campaign Points: 5.0
Class Agency: Prolam Y&R / Santiago Client: Unicef Category: Public Service - Outdoor / Outdoor - Campaign Points: 5.0
Tom Agency: Y&R South Africa / Johannesburg Client: Gun Free South Africa Category: Radio / Public Service - Single Points: 5.0
My Country Agency: Young & Rubicam / New York Client: Moms Demand Action for Gun Sense Category: Radio / Public Service - Single Points: 5.0
Gun Control Athem Agency: Young & Rubicam / New York Client: Moms Demand Action for Gun Sense Category: Radio / Public Service - Single Points: 5.0
VEAL Agency: Y&R Colombia / Bogota Client: LA POLAR Category: Radio / Consumer - Single Points: 5.0
SHRIMP Agency: Y&R Colombia / Bogota Client: LA POLAR Category: Radio / Consumer - Single Points: 5.0
Ex Agency: Young & Rubicam Argentina / Buenos Aires Client: Alto Palermo Shopping Center Category: Consumer Television / Over 60 second - Single Points: 5.0
Disclaimer Agency: Y&R / Dubai Client: American Garden Category: Print Craft / Writing - Single or Campaign Points: 5.0
Biolit Agency: Young & Rubicam / Prague Client: Bochemie a.s. Category: Print Craft / Art Direction - Single or Campaign Points: 5.0
Eating Out Agency: Y&R / Dubai Client: Land Rover Category: Print Craft / Art Direction - Single or Campaign Points: 5.0
Gun Control Athem Agency: Young & Rubicam / New York Client: Moms Demand Action for Gun Sense Category: Radio Craft / Scriptwriting Points: 5.0
Gutter Agency: Y&R South Africa / Cape Town Client: Playboy South Africa Category: Innovation in Print / Print Points: 5.0
Instant Millionaire Agency: George Patterson Y&R / Brisbane Client: Tatts Lotteries Category: Innovation in Print / Print Points: 5.0
Left Hand Radio Agency: Y&R New Zealand / Auckland Client: Avis Budget Category: Innovation in Radio / Radio Points: 5.0
Anti Stigma Agency: Y&R Israel / Herzliya Client: Israeli AIDS Task Force Category: Innovation in Radio / Radio Points: 5.0
Hope Soap Agency: Y&R South Africa / Cape Town Client: Safety Lab and Blikkiesdorp4Hope Category: Public Service Experiential Advertising / Ambient and Guerilla Points: 5.0
Dubai's Got Culture Agency: Y&R / Dubai Client: Quint Category: Direct Marketing / Flat Mailing Points: 5.0
Eating Out Agency: Y&R / Dubai Client: Land Rover Category: Craft / Photography - Single or Series Points: 5.0
Seeds of Truth Agency: NATIVE VML / South Africa Client: Truth Coffee Category: Design for the Greater Good / For-Profit Initiated Points: 5.0
A Plugged-In Live Theater Performance Agency: VML / Kansas City Client: Folly Theater Category: Banners & Interactive Advertising / Environmental/Experiential - Single Points: 5.0
Missing Person Pre-Rolls Agency: VML / Sydney Client: Australian Federal Police Category: Banners & Interactive Advertising / Public Service/Non-Profit Points: 5.0
MISION ESPACIAL Agency: Y&R Colombia / Bogota Client: HAMBURGUESAS EL CORRAL Category: Online Films & Video / Long Form - Single Points: 5.0
Shade Cinema Agency: GPY&R / Brisbane Client: Brisbane City Council Category: Use of Technology / Location-Based Services or Proximity Marketing Points: 5.0
Invisigram Agency: Y&R / Sao Paulo Client: Teto Category: Social Media / Best Use of A Social Network Points: 5.0
Missing Person Pre-Rolls Agency: VML / Sydney Client: Australian Federal Police Category: Social Media / Best Use of A Social Network Points: 5.0
Punchface Agency: Y&R / Sao Paulo Client: Grupo Petropolis - TNT Category: Websites / Food & Drinks Points: 5.0
LOADING Agency: Y&R Colombia / Bogota Client: GOODYEAR Category: Banners & Interactive Advertising / Page Take-Over Banners Points: 5.0
Roam Free Agency: Young & Rubicam / New York Client: Land Rover Category: Craft / Video / Direction Points: 5.0
Wendy's Bacon Portabella Melt on Brioche Campaign Agency: VML / Kansas City Client: Wendy's Category: Social Media / Branded Social Post Points: 5.0
First Day Look Agency: Young & Rubicam / New York + VML / New York Client: JC Penney Category: Social Media / Branded Social Campaign Points: 5.0
Commbank Relaunch Agency: VML / Sydney Client: Commonwealth Bank Category: User Experience Design - Web / User Experience Points: 5.0
VIBETUNES Agency: Y&R Colombia / Bogota Client: Fundacion Salvi Category: User Experience Design - Mobile / User Experience Points: 5.0
Punchface Agency: Y&R / Sao Paulo Client: Grupo Petropolis - TNT Category: User Experience Design - Mobile / User Experience Points: 5.0

Nashville Convention and Visitors Corporation

For the Love of Music

Documentaries / Television

2014 Branded Entertainment Gold Pencil

25.0

Modjaji Books

bookly

Mobile Applications/Sites / Services/Utilities

2014 Interactive Silver Pencil

15.0

Land Rover

Personal Extinction Prevention Book

Direct Marketing / Flat Mailing

2014 Advertising Bronze Pencil

10.0

Wendy's

Pretzel Bacon Cheeseburger Love Songs

Social Media / Branded Social Campaign

2014 Interactive Bronze Pencil

10.0

Unicef

Class

Newspaper / Full Page or Spread - Campaign

2014 Advertising Merit Award

5.0

Land Rover

Webtropolis

Magazine / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Keloptic

Impressionnism

Magazine / Full Page or Spread - Campaign

2014 Advertising Merit Award

5.0

Smallable

Little Holes

Magazine / Full Page or Spread - Campaign

2014 Advertising Merit Award

5.0

Land Rover

Eating Out

Collateral / Posters - Campaign

2014 Advertising Merit Award

5.0

Unicef

Class

Public Service - Outdoor / Outdoor - Campaign

2014 Advertising Merit Award

5.0

Gun Free South Africa

Tom

Radio / Public Service - Single

2014 Advertising Merit Award

5.0

Moms Demand Action for Gun Sense

My Country

Radio / Public Service - Single

2014 Advertising Merit Award

5.0

Moms Demand Action for Gun Sense

Gun Control Athem

Radio / Public Service - Single

2014 Advertising Merit Award

5.0

LA POLAR

VEAL

Radio / Consumer - Single

2014 Advertising Merit Award

5.0

LA POLAR

SHRIMP

Radio / Consumer - Single

2014 Advertising Merit Award

5.0

Alto Palermo Shopping Center

Ex

Consumer Television / Over 60 second - Single

2014 Advertising Merit Award

5.0

American Garden

Disclaimer

Print Craft / Writing - Single or Campaign

2014 Advertising Merit Award

5.0

Bochemie a.s.

Biolit

Print Craft / Art Direction - Single or Campaign

2014 Advertising Merit Award

5.0

Land Rover

Eating Out

Print Craft / Art Direction - Single or Campaign

2014 Advertising Merit Award

5.0

Moms Demand Action for Gun Sense

Gun Control Athem

Radio Craft / Scriptwriting

2014 Advertising Merit Award

5.0

Playboy South Africa

Gutter

Innovation in Print / Print

2014 Advertising Merit Award

5.0

Tatts Lotteries

Instant Millionaire

Innovation in Print / Print

2014 Advertising Merit Award

5.0

Avis Budget

Left Hand Radio

Innovation in Radio / Radio

2014 Advertising Merit Award

5.0

Israeli AIDS Task Force

Anti Stigma

Innovation in Radio / Radio

2014 Advertising Merit Award

5.0

Safety Lab and Blikkiesdorp4Hope

Hope Soap

Public Service Experiential Advertising / Ambient and Guerilla

2014 Advertising Merit Award

5.0

Quint

Dubai's Got Culture

Direct Marketing / Flat Mailing

2014 Advertising Merit Award

5.0

Land Rover

Eating Out

Craft / Photography - Single or Series

2014 Design Merit Award

5.0

Truth Coffee

Seeds of Truth

Design for the Greater Good / For-Profit Initiated

2014 Design Merit Award

5.0

Folly Theater

A Plugged-In Live Theater Performance

Banners & Interactive Advertising / Environmental/Experiential - Single

2014 Interactive Merit Award

5.0

Australian Federal Police

Missing Person Pre-Rolls

Banners & Interactive Advertising / Public Service/Non-Profit

2014 Interactive Merit Award

5.0

HAMBURGUESAS EL CORRAL

MISION ESPACIAL

Online Films & Video / Long Form - Single

2014 Interactive Merit Award

5.0

Brisbane City Council

Shade Cinema

Use of Technology / Location-Based Services or Proximity Marketing

2014 Interactive Merit Award

5.0

Teto

Invisigram

Social Media / Best Use of A Social Network

2014 Interactive Merit Award

5.0

Australian Federal Police

Missing Person Pre-Rolls

Social Media / Best Use of A Social Network

2014 Interactive Merit Award

5.0

Grupo Petropolis - TNT

Punchface

Websites / Food & Drinks

2014 Interactive Merit Award

5.0

GOODYEAR

LOADING

Banners & Interactive Advertising / Page Take-Over Banners

2014 Interactive Merit Award

5.0

Land Rover

Roam Free

Craft / Video / Direction

2014 Interactive Merit Award

5.0

Wendy's

Wendy's Bacon Portabella Melt on Brioche Campaign

Social Media / Branded Social Post

2014 Interactive Merit Award

5.0

JC Penney

First Day Look

Social Media / Branded Social Campaign

2014 Interactive Merit Award

5.0

Commonwealth Bank

Commbank Relaunch

User Experience Design - Web / User Experience

2014 Interactive Merit Award

5.0

Fundacion Salvi

VIBETUNES

User Experience Design - Mobile / User Experience

2014 Interactive Merit Award

5.0

Grupo Petropolis - TNT

Punchface

User Experience Design - Mobile / User Experience

2014 Interactive Merit Award

5.0

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