The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Production Company Rankings
The Mill
Client
Title
Category
Award
Points
Less Talk, More Bitcoin
Agency: Accenture Song + Coinbase + Walker + The Mill Client: Coinbase Category: Best of Direct Marketing
Points: 90.0
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Varying Length Campaign
Points: 50.0
Less Talk, More Bitcoin
Agency: Accenture Song + Coinbase + Walker + The Mill Client: Coinbase Category: Innovation & Transformation / Innovation in Direct Marketing
Points: 45.0
Less Talk, More Bitcoin
Agency: Accenture Song + Coinbase + Walker + The Mill Client: Coinbase Category: Creative Effectiveness / Consumer / Brand
Points: 45.0
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Varying Length Campaign
Points: 25.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Craft / Art Direction
Points: 25.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Promotional Items / Booklets & Brochures
Points: 25.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Promotional / Collateral Items
Points: 25.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Editorial / Books
Points: 25.0
The Truth is Hard to Find
Agency: Droga5 / New York + Chromista / Los Angeles + The Mill / New York Client: The New York Times Category: Craft - Editing / Campaign
Points: 25.0
It's a Tide Ad Campaign
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Innovation in Film / Television / Cinema
Points: 25.0
The Truth is Hard to Find
Agency: Droga5 / New York + Chromista / Los Angeles + The Mill / New York Client: The New York Times Category: Under 100K Budget
Points: 25.0
The Truth is Hard to Find
Agency: Droga5 / New York + Chromista / Los Angeles + The Mill / New York Client: The New York Times Category: Online Films & Video / Long Form - Campaign
Points: 25.0
The Truth is Hard to Find - Daniel Berehulak
Agency: Droga5 / New York + Chromista / Los Angeles + The Mill / New York Client: The New York Times Category: Online Films & Video / Long Form - Single
Points: 25.0
It's a Tide Ad
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Long Form - Single
Points: 25.0
The Truth is Hard to Find - Tyler Hicks
Agency: Droga5 / New York + Chromista / Los Angeles + The Mill / New York Client: The New York Times Category: Television / Long Form - Single
Points: 25.0
The Truth is Hard to Find - Bryan Denton
Agency: Droga5 / New York + Chromista / Los Angeles + The Mill / New York Client: The New York Times Category: Television / Long Form - Single
Points: 25.0
It's Another Tide Ad
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Short Form - Single
Points: 25.0
More Than A Game
Agency: adam&eveDDB / London + Factory / London + Smuggler / London + The Mill / London Client: FIFA Category: Innovation in Interactive / Gaming
Points: 25.0
More Than A Game
Agency: adam&eveDDB / London + The Mill / London + Smuggler / London + Factory / London Client: FIFA Category: Gaming
Points: 25.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Innovation in Print
Points: 15.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Craft / Art Direction
Points: 15.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Physical Items
Points: 15.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Physical Product
Points: 15.0
The Gun Violence History Book
Agency: FCB / Chicago + Illinois Council Against Handgun Violence / Chicago + Lord + Thomas / Chicago + The Mill / Chicago Client: Illinois Council Against Handgun Violence Category: Craft / Art Direction
Points: 15.0
Diesel Ha(u)te Couture
Agency: Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam Client: Diesel Category: Influencer Marketing / Multi-Channel
Points: 15.0
HPE I.T. Monster
Agency: The Mill / New York + Publicis / New York + Hewlett Packard Enterprise / San Jose Client: Hewlett Packard Enterprise Category: Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft
Points: 15.0
The Faith of a Few
Agency: Jung von Matt AG / Hamburg + ANORAK Film GmbH / Berlin + The Mill / London Client: BMW Group MINI Brand Management Category: Craft - Sound Design / Single
Points: 15.0
It's Yet Another Tide Ad, Again
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Short Form - Single
Points: 15.0
Come Together
Agency: adam&eveDDB / London + The Directors Bureau & Riff Raff / London + Final Cut / London + The Mill / London Client: H&M Category: Craft - Direction / Direction - Single
Points: 15.0
Come Together
Agency: adam&eveDDB / London + The Directors Bureau & Riff Raff / London + Final Cut / London + The Mill / London Client: H&M Category: Online Films & Video / Long Form - Single
Points: 15.0
The Fall
Agency: Sony Interactive Entertainment / San Mateo + adam&eveDDB / London + Nexus Studio / London + The Mill / London Client: Sony Interactive Entertainment Category: Craft - Visual Effects / Single
Points: 10.0
Get Ready
Agency: MJZ / Los Angeles + Dollar Shave Club / Los Angeles + Final Cut / Los Angeles + The Mill / Los Angeles Client: Dollar Shave Club Category: Craft - Direction / Single
Points: 10.0
Opportunity Roars
Agency: The Mill / New York + KBS / New York + MJZ / New York + MPC / New York Client: Monster.com Category: Craft - Visual Effects / Single
Points: 10.0
It's Yet Another Tide Ad
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Short Form - Single
Points: 10.0
Come Together
Agency: adam&eveDDB / London + The Directors Bureau & Riff Raff / London + Final Cut / London + The Mill / London Client: H&M Category: Craft - Cinematography / Cinematography - Single
Points: 10.0
Romance
Agency: adam&eveDDB / London + Mediacom and Starcom / London + Outsider / London + The Mill / London Client: Mars - Skittles Category: Television / Short Form - Single
Points: 10.0
OFFF By Night 2016
Agency: Mill+ / New York + The Mill / New York + Fall on Your Sword / Brooklyn Client: Mill+ Category: Motion Graphics / Title Sequences
Points: 10.0
Coming Home
Agency: adam&eveDDB / London + Manning Gotlieb OMD / London + Rogue Films / London + The Mill / London Client: Waitrose Category: Craft - Visual Effects / Visual Effects - Single
Points: 5.0
Coming Home
Agency: adam&eveDDB / London + Manning Gotlieb OMD / London + Rogue Films / London + The Mill / London Client: Waitrose Category: Craft - Animation / Animation - Single
Points: 5.0
#GetOutOfOffice
Agency: adam&eveDDB / London + PHD / London + Blink / London + The Mill / London Client: Virgin Atlantic Category: Under 100K Budget
Points: 5.0
The Switch
Agency: Wieden+Kennedy / Portland + Rattling Stick / Los Angeles + Work Editorial / Los Angeles + The Mill / Los Angeles, London and New York Client: Nike Category: Television / Long Form - Single
Points: 5.0
Search for Greatness
Agency: BBH / New York + Stillking / Prague + The Slaughterhouse at BBH / New York + The Mill / New York Client: Sony PlayStation Category: Print / Flat & Dimensional
Points: 5.0
Search for Greatness
Agency: BBH / New York + Stillking / Prague + The Slaughterhouse at BBH / New York + The Mill / New York Client: Sony PlayStation Category: Innovation in Branded Entertainment
Points: 5.0
Come Together
Agency: adam&eveDDB / London + The Directors Bureau & Riff Raff / London + Final Cut / London + The Mill / London Client: H&M Category: Online / Long Form - Single
Points: 5.0
Google Duo - Iconic Duos
Agency: 72andSunny / Los Angeles + Hungry Man Productions / Los Angeles + NO6 / Los Angeles + The Mill / Los Angeles Client: Google Category: Craft / Animation - Single or Series
Points: 5.0
Amani
Agency: Droga5 / New York + Meta + Love Song + The Mill Client: Meta Category: Sound Editing
Points: 3.0
Less Talk, More Bitcoin
Agency: Accenture Song + Coinbase + Walker + The Mill Client: Coinbase Category: Innovation & Transformation / Innovation in Moving Image Craft
Points: 3.0
Amani
Agency: Droga5 / New York + Meta + Love Song + The Mill Client: Meta Category: Cinematography / Single
Points: 3.0
Billie Eilish x Beat Saber
Agency: Meta + Good Company / Los Angeles + Rock Paper Scissors / Los Angeles + Ingenuity / Los Angeles Client: Meta Quest [fka Oculus] Category: Brand-Side Initiated & Originated Projects
Points: 3.0
Client:
Coinbase
Title:
Less Talk, More Bitcoin
Category:
Best of Direct Marketing
Award:
2023 Direct Marketing Best of Discipline Pencil
Points:
90.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Television / Varying Length Campaign
Award:
2018 Film Best of Discipline Pencil
Points:
50.0
Client:
Coinbase
Title:
Less Talk, More Bitcoin
Category:
Innovation & Transformation / Innovation in Direct Marketing
Award:
2023 Direct Marketing Gold Pencil
Points:
45.0
Client:
Coinbase
Title:
Less Talk, More Bitcoin
Category:
Creative Effectiveness / Consumer / Brand
Award:
2023 Creative Effectiveness Gold Pencil
Points:
45.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Television / Varying Length Campaign
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Craft / Art Direction
Award:
2020 Print Gold Pencil
Points:
25.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Promotional Items / Booklets & Brochures
Award:
2020 Print Gold Pencil
Points:
25.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Promotional / Collateral Items
Award:
2020 Design Gold Pencil
Points:
25.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Editorial / Books
Award:
2020 Design Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Truth is Hard to Find
Category:
Craft - Editing / Campaign
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad Campaign
Category:
Innovation in Film / Television / Cinema
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Truth is Hard to Find
Category:
Under 100K Budget
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Truth is Hard to Find
Category:
Online Films & Video / Long Form - Campaign
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Truth is Hard to Find - Daniel Berehulak
Category:
Online Films & Video / Long Form - Single
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's a Tide Ad
Category:
Television / Long Form - Single
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Truth is Hard to Find - Tyler Hicks
Category:
Television / Long Form - Single
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
The New York Times
Title:
The Truth is Hard to Find - Bryan Denton
Category:
Television / Long Form - Single
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
Procter & Gamble - Tide
Title:
It's Another Tide Ad
Category:
Television / Short Form - Single
Award:
2018 Film Gold Pencil
Points:
25.0
Client:
FIFA
Title:
More Than A Game
Category:
Innovation in Interactive / Gaming
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
FIFA
Title:
More Than A Game
Category:
Gaming
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Innovation in Print
Award:
2020 Print Silver Pencil
Points:
15.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Craft / Art Direction
Award:
2020 Direct Marketing Silver Pencil
Points:
15.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Physical Items
Award:
2020 Direct Marketing Silver Pencil
Points:
15.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Physical Product
Award:
2020 IP & Products Silver Pencil
Points:
15.0
Client:
Illinois Council Against Handgun Violence
Title:
The Gun Violence History Book
Category:
Craft / Art Direction
Award:
2020 Design Silver Pencil
Points:
15.0
Client:
Diesel
Title:
Diesel Ha(u)te Couture
Category:
Influencer Marketing / Multi-Channel
Award:
2019 Social Influencer Marketing Silver Pencil
Points:
15.0
Client:
Hewlett Packard Enterprise
Title:
HPE I.T. Monster
Category:
Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
BMW Group MINI Brand Management
Title:
The Faith of a Few
Category:
Craft - Sound Design / Single
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Procter & Gamble - Tide
Title:
It's Yet Another Tide Ad, Again
Category:
Television / Short Form - Single
Award:
2018 Film Silver Pencil
Points:
15.0
Client:
H&M
Title:
Come Together
Category:
Craft - Direction / Direction - Single
Award:
2017 Moving Image Craft Silver Pencil
Points:
15.0
Client:
H&M
Title:
Come Together
Category:
Online Films & Video / Long Form - Single
Award:
2017 Film Silver Pencil
Points:
15.0
Client:
Sony Interactive Entertainment
Title:
The Fall
Category:
Craft - Visual Effects / Single
Award:
2020 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Dollar Shave Club
Title:
Get Ready
Category:
Craft - Direction / Single
Award:
2019 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Monster.com
Title:
Opportunity Roars
Category:
Craft - Visual Effects / Single
Award:
2018 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Procter & Gamble - Tide
Title:
It's Yet Another Tide Ad
Category:
Television / Short Form - Single
Award:
2018 Film Bronze Pencil
Points:
10.0
Client:
H&M
Title:
Come Together
Category:
Craft - Cinematography / Cinematography - Single
Award:
2017 Moving Image Craft Bronze Pencil
Points:
10.0
Client:
Mars - Skittles
Title:
Romance
Category:
Television / Short Form - Single
Award:
2017 Film Bronze Pencil
Points:
10.0
Client:
Mill+
Title:
OFFF By Night 2016
Category:
Motion Graphics / Title Sequences
Award:
2017 Design Bronze Pencil
Points:
10.0
Client:
Waitrose
Title:
Coming Home
Category:
Craft - Visual Effects / Visual Effects - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Waitrose
Title:
Coming Home
Category:
Craft - Animation / Animation - Single
Award:
2017 Moving Image Craft Merit Award
Points:
5.0
Client:
Virgin Atlantic
Title:
#GetOutOfOffice
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
Nike
Title:
The Switch
Category:
Television / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Sony PlayStation
Title:
Search for Greatness
Category:
Print / Flat & Dimensional
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Sony PlayStation
Title:
Search for Greatness
Category:
Innovation in Branded Entertainment
Award:
2017 Branded Entertainment Merit Award
Points:
5.0
Client:
H&M
Title:
Come Together
Category:
Online / Long Form - Single
Award:
2017 Branded Entertainment Merit Award
Points:
5.0
Client:
Google
Title:
Google Duo - Iconic Duos
Category:
Craft / Animation - Single or Series
Award:
2017 Design Merit Award
Points:
5.0
Client:
Meta
Title:
Amani
Category:
Sound Editing
Award:
2023 Music & Sound Craft Merit Award
Points:
3.0
Client:
Coinbase
Title:
Less Talk, More Bitcoin
Category:
Innovation & Transformation / Innovation in Moving Image Craft
Award:
2023 Moving Image Craft & Production Merit Award
Points:
3.0
Client:
Meta
Title:
Amani
Category:
Cinematography / Single
Award:
2023 Moving Image Craft & Production Merit Award
Points:
3.0
Client:
Meta Quest [fka Oculus]
Title:
Billie Eilish x Beat Saber
Category:
Brand-Side Initiated & Originated Projects
Award:
2022 Brand-Side / In-House Merit Award
Points:
3.0
