The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
U.S. Region Rankings

 


Northeast

Client

Title

Category

Award

Points

From One Second to the Next Agency: BBDO / New York Client: AT&T Category: Film / Branded Content Points: 25.0
4 Year old Bucket List Agency: DDB / New York Client: WATERisLIFE Category: Film / Branded Content Points: 15.0
4 Year old Bucket List Agency: DDB / New York Client: WATERisLIFE Category: Documentaries / Film Points: 15.0
From One Second to the Next Agency: BBDO / New York Client: AT&T Category: Online / Long-Form Points: 15.0
Breaking Bad Agency: Mullen / Boston Client: Century 21 Category: Custom Content Points: 15.0
Hollywood & Vines Agency: Mullen / Boston Client: Airbnb Category: User Generated Content / Short-Form Points: 15.0
A Ticket to Visit Mum Agency: Ogilvy / New York Client: British Airways Category: Craft / Technique / Best Direction Points: 15.0
PETA '98% Human' Agency: BBDO / New York + Design & Animation Studio: Mill+ / New York + The Mill / New York Client: PETA Category: Craft / Technique / Best Animation Points: 15.0
New Beginnings Agency: DDB / New York Client: NYC Ballet Category: Online / Short-Form Points: 10.0
Harden Soul Integrated Campaign Agency: BBDO / New York Client: Foot Locker Category: Music / Creative Use of Music Supporting A Brand Points: 10.0
Recalling 1993 Agency: Droga5 / New York Client: New Museum Category: Experiential / Events Points: 10.0
Stylescape: Phillip Lim for Target Agency: Mother / New York Client: Target Category: Experiential / Events Points: 10.0
Greatest Action Movie Ever Agency: McCann-Erickson / New York Client: The AdCouncil Category: User Generated Content / Short-Form Points: 10.0
A Boy and His Atom Agency: Ogilvy / New York Client: IBM Category: Craft / Technique / Best Animation Points: 10.0
Driving on Ice Agency: UM / New York + Stun Creative / Los Angeles Client: BMW Category: Television / Branded Content Points: 5.0
From One Second to the Next Agency: BBDO / New York Client: AT&T Category: Documentaries / Online Points: 5.0
@SummerBreak Agency: BBDO / New York Client: AT&T Category: Online / Long-Form Points: 5.0
Baggage Claim Game Agency: Mullen / Boston Client: Zappos Category: Experiential / Installations Points: 5.0
Bud Light - Whatever Happens Stunt Agency: Energy BBDO / Chicago + BBDO / New York Client: Anheuser-Busch/Bud Light Category: Experiential / Events Points: 5.0
Bud Light - Ian Up for Whatever Film Agency: Energy BBDO / Chicago + BBDO / New York Client: Anheuser-Busch/Bud Light Category: Craft / Technique / Best Direction Points: 5.0
Climate Name Change Agency: Barton F. Graf 9000 / New York Client: 350 Action Category: Craft / Technique / Best Editing Points: 5.0

AT&T

From One Second to the Next

Film / Branded Content

2014 Branded Entertainment Gold Pencil

25.0

WATERisLIFE

4 Year old Bucket List

Film / Branded Content

2014 Branded Entertainment Silver Pencil

15.0

WATERisLIFE

4 Year old Bucket List

Documentaries / Film

2014 Branded Entertainment Silver Pencil

15.0

AT&T

From One Second to the Next

Online / Long-Form

2014 Branded Entertainment Silver Pencil

15.0

Century 21

Breaking Bad

Custom Content

2014 Branded Entertainment Silver Pencil

15.0

Airbnb

Hollywood & Vines

User Generated Content / Short-Form

2014 Branded Entertainment Silver Pencil

15.0

British Airways

A Ticket to Visit Mum

Craft / Technique / Best Direction

2014 Branded Entertainment Silver Pencil

15.0

PETA

PETA '98% Human'

Craft / Technique / Best Animation

2014 Branded Entertainment Silver Pencil

15.0

NYC Ballet

New Beginnings

Online / Short-Form

2014 Branded Entertainment Bronze Pencil

10.0

Foot Locker

Harden Soul Integrated Campaign

Music / Creative Use of Music Supporting A Brand

2014 Branded Entertainment Bronze Pencil

10.0

New Museum

Recalling 1993

Experiential / Events

2014 Branded Entertainment Bronze Pencil

10.0

Target

Stylescape: Phillip Lim for Target

Experiential / Events

2014 Branded Entertainment Bronze Pencil

10.0

The AdCouncil

Greatest Action Movie Ever

User Generated Content / Short-Form

2014 Branded Entertainment Bronze Pencil

10.0

IBM

A Boy and His Atom

Craft / Technique / Best Animation

2014 Branded Entertainment Bronze Pencil

10.0

BMW

Driving on Ice

Television / Branded Content

2014 Branded Entertainment Merit Award

5.0

AT&T

From One Second to the Next

Documentaries / Online

2014 Branded Entertainment Merit Award

5.0

AT&T

@SummerBreak

Online / Long-Form

2014 Branded Entertainment Merit Award

5.0

Zappos

Baggage Claim Game

Experiential / Installations

2014 Branded Entertainment Merit Award

5.0

Anheuser-Busch/Bud Light

Bud Light - Whatever Happens Stunt

Experiential / Events

2014 Branded Entertainment Merit Award

5.0

Anheuser-Busch/Bud Light

Bud Light - Ian Up for Whatever Film

Craft / Technique / Best Direction

2014 Branded Entertainment Merit Award

5.0

350 Action

Climate Name Change

Craft / Technique / Best Editing

2014 Branded Entertainment Merit Award

5.0

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