The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
U.S. Region Rankings
Northeast
Client
Title
Category
Award
Points
A Boy and His Atom
Agency: Ogilvy / New York Client: IBM Category: Online Films & Video / Short Form - Single
Points: 15.0
Citi Bike
Agency: Publicis Kaplan Thaler / New York Client: Citibank Category: Use of Technology / Product & Mobile Integration
Points: 15.0
A Ticket to Visit Mum
Agency: Ogilvy / New York Client: British Airways Category: Online Films & Video / Long Form - Single
Points: 15.0
Gravity Mode on DOTS
Agency: Betaworks / New York Client: GE Category: Advertising on Mobile Devices / In-App
Points: 15.0
4 Year old Bucket List
Agency: DDB / New York Client: WATERisLIFE Category: Film / Branded Content
Points: 15.0
4 Year old Bucket List
Agency: DDB / New York Client: WATERisLIFE Category: Documentaries / Film
Points: 15.0
From One Second to the Next
Agency: BBDO / New York Client: AT&T Category: Online / Long-Form
Points: 15.0
If We Made It
Agency: Droga5 / New York Client: Newcastle Category: Integrated Branding / Consumer Campaign
Points: 15.0
Hollywood & Vines
Agency: Mullen / Boston Client: Airbnb Category: User Generated Content / Short-Form
Points: 15.0
A Ticket to Visit Mum
Agency: Ogilvy / New York Client: British Airways Category: Craft / Technique / Best Direction
Points: 15.0
PETA '98% Human'
Agency: BBDO / New York + Design & Animation Studio: Mill+ / New York + The Mill / New York Client: PETA Category: Craft / Technique / Best Animation
Points: 15.0
Eli's BMW
Agency: kbs+ / New York Client: BMW Category: Social Media / Branded Social Post
Points: 15.0
Lowe's Vine Fix in Six Campaign
Agency: BBDO / New York Client: Lowe's Category: Digital Direct Marketing / Social Media & Viral Marketing
Points: 15.0
Points - The most advanced directional sign on Earth
Agency: BREAKFAST / Brooklyn Client: BREAKFAST Category: Intellectual Property & Products / Integrated Digital & Physical Products
Points: 15.0
Thunderclap
Agency: Droga5 / New York + De-De / New York Client: De-De Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Points: 15.0
A Boy and His Atom
Agency: Ogilvy / New York Client: IBM Category: Broadcast and Moving Image / Short Films and Videos
Points: 15.0
Passion Project
Agency: DigitasLBi / New York + First Born / New York + Mindshare / New York + M-Booth / New York Client: American Express Category: Social Media / Best Integrated Campaign Led by Social
Points: 15.0
No Bollocks
Agency: Droga5 / New York + Heineken USA / Newcastle Brown Ale / New York Client: Newcastle Category: Social Media / Best Integrated Campaign Led by Social
Points: 15.0
Hello Again
Agency: Hudson Rouge / New York Client: The Lincoln Motor Company Category: User Experience Design - Web / User Experience
Points: 15.0
Hello Again
Agency: Hudson Rouge / New York Client: The Lincoln Motor Company Category: Websites / Durable Goods
Points: 15.0
The Rolex Daytona Experience
Agency: Firstborn / New York Client: Rolex Category: User Experience Design - Mobile / Design Craft
Points: 15.0
Bloomberg Industry Leaderboard
Agency: Bloomberg Visual Data / New York Client: Bloomberg Category: Data and Human Experience / Online Data Visualization & Info Graphics
Points: 15.0
Anna Kendrick: Behind the Scenes of the Mega Huge Football Ad We Almost Made
Agency: Droga5 / New York + Smuggler / New York Client: Newcastle Category: Video Craft / Scriptwriting
Points: 15.0
Written in the Stars
Agency: AKQA / New York Client: AKQA Category: Mobile Applications/Sites / Self-Promotion
Points: 15.0
Client:
IBM
Title:
A Boy and His Atom
Category:
Online Films & Video / Short Form - Single
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Citibank
Title:
Citi Bike
Category:
Use of Technology / Product & Mobile Integration
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
British Airways
Title:
A Ticket to Visit Mum
Category:
Online Films & Video / Long Form - Single
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
GE
Title:
Gravity Mode on DOTS
Category:
Advertising on Mobile Devices / In-App
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
WATERisLIFE
Title:
4 Year old Bucket List
Category:
Film / Branded Content
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
WATERisLIFE
Title:
4 Year old Bucket List
Category:
Documentaries / Film
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
AT&T
Title:
From One Second to the Next
Category:
Online / Long-Form
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Newcastle
Title:
If We Made It
Category:
Integrated Branding / Consumer Campaign
Award:
2014 Advertising Silver Pencil
Points:
15.0
Client:
Century 21
Title:
Breaking Bad
Category:
Custom Content
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Airbnb
Title:
Hollywood & Vines
Category:
User Generated Content / Short-Form
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
British Airways
Title:
A Ticket to Visit Mum
Category:
Craft / Technique / Best Direction
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
PETA
Title:
PETA '98% Human'
Category:
Craft / Technique / Best Animation
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
BMW
Title:
Eli's BMW
Category:
Social Media / Branded Social Post
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Lowe's
Title:
Lowe's Vine Fix in Six Campaign
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Award:
2014 Advertising Silver Pencil
Points:
15.0
Client:
BREAKFAST
Title:
Points - The most advanced directional sign on Earth
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Award:
2014 Intellectual Property Silver Pencil
Points:
15.0
Client:
De-De
Title:
Thunderclap
Category:
Intellectual Property & Products / Software, Services, Programs & Platforms
Award:
2014 Intellectual Property Silver Pencil
Points:
15.0
Client:
IBM
Title:
A Boy and His Atom
Category:
Broadcast and Moving Image / Short Films and Videos
Award:
2014 Design Silver Pencil
Points:
15.0
Client:
American Express
Title:
Passion Project
Category:
Social Media / Best Integrated Campaign Led by Social
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Newcastle
Title:
No Bollocks
Category:
Social Media / Best Integrated Campaign Led by Social
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
The Lincoln Motor Company
Title:
Hello Again
Category:
User Experience Design - Web / User Experience
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
The Lincoln Motor Company
Title:
Hello Again
Category:
Websites / Durable Goods
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Rolex
Title:
The Rolex Daytona Experience
Category:
User Experience Design - Mobile / Design Craft
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Bloomberg
Title:
Bloomberg Industry Leaderboard
Category:
Data and Human Experience / Online Data Visualization & Info Graphics
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Newcastle
Title:
Anna Kendrick: Behind the Scenes of the Mega Huge Football Ad We Almost Made
Category:
Video Craft / Scriptwriting
Award:
2014 Advertising Silver Pencil
Points:
15.0