The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
U.S. Region Rankings
Northeast
Client
Title
Category
Award
Points
Fans of Love
Agency: R/GA / New York Client: Ad Council Category: Events & Experiential
Points: 15.0
Yes Good
Agency: Barton F. Graf / New York + No6 / New York Client: Emerald Category: User-Generated Content
Points: 15.0
TV Doctors - Emergency
Agency: McCann / New York + MRM//McCann / New York Client: Cigna Category: Film / Short Form
Points: 15.0
Leave With A Story
Agency: 360i / New York Client: New Orleans Tourism Marketing Corporation Category: Craft / Photography - Single or Campaign
Points: 15.0
The Pregnancy Pause
Agency: Mother / New York Client: Mother Category: Community Building
Points: 15.0
Hippo
Agency: Jones Knowles Ritchie / New York Client: Hippo Technologies, LLC Category: Branding / Logo
Points: 15.0
United EWR Real Time Data Taxi Top Campaign
Agency: mcgarrybowen / new york Client: United Airlines Category: Craft / Use of Digital Technology - Single or Campaign
Points: 15.0
The Last da Vinci
Agency: Droga5 / New York + Chelsea Pictures / New York Client: Christie's Category: Digital / Social Media & Viral Marketing - Single
Points: 15.0
Prescribed to Death
Agency: Ketchum / New York & Chicago + Energy BBDO / Chicago Client: National Safety Council Category: Public Relations
Points: 15.0
Supima: World's Finest Cottons
Agency: Stella Giovanni / New York Client: Rizzoli Publications Category: Editorial / Book Cover
Points: 15.0
vitaminwater Brand Book
Agency: COLLINS / NEW YORK Client: vitaminwater Category: Editorial / Book Interior
Points: 15.0
Gorillaz App
Agency: B-Reel / London Client: Gorillaz Category: Use of Technology / Augmented Reality (AR)
Points: 15.0
USPS - Operation Santa
Agency: MRM//McCann / New York Client: United States Postal Service Category: Innovation in Interactive / Online
Points: 15.0
Type with Pride
Agency: Ogilvy / New York Client: NewFest & NYC Pride Category: Typography / Typeface Design
Points: 15.0
Live Looper
Agency: BBDO / New York + BBDO Studios / New York Client: Downtown Records Category: Craft / Music / Sound
Points: 15.0
General Howe's Dog
Agency: BBDO / New York + Biscuit Filmworks / Los Angeles Client: Mars Petcare / Pedigree Category: Broadcast / Short Form - Single
Points: 15.0
Above the Noise
Agency: Park Pictures LLC / New York + JohnXHannes / New York Client: Beats by Dre Category: Craft - Direction / Single
Points: 15.0
It's Yet Another Tide Ad, Again
Agency: Saatchi & Saatchi / New York + Rattling Stick / Los Angeles + Arcade Edit / New York + The Mill / Los Angeles Client: Procter & Gamble - Tide Category: Television / Short Form - Single
Points: 15.0
Chobani A hint of flavor
Agency: Chobani / New York Client: Chobani® Category: Packaging / Mass-market
Points: 15.0
Unseen Stars
Agency: BBDO / New York + ObscuraDigital Client: GE Category: Experiential / Live Events
Points: 15.0
United EWR Real Time Data Taxi Top Campaign
Agency: mcgarrybowen / new york Client: United Airlines Category: Ambient Media (Indoor & Outdoor) / Dynamic Billboards & Transit - Single or Campaign
Points: 15.0
Chobani Smooth Yogurt
Agency: Chobani / New York Client: Chobani® Category: Craft / Illustration - Single or Series
Points: 15.0
Typecast
Agency: Wieden+Kennedy / New York + O Positive / New York Client: The Atlantic Category: Online Films & Video / Long Form - Single
Points: 15.0
Music Liberates Music
Agency: BBDO / New York + PhantoscopicLtd Client: Bacardi Category: Cross-Channel / Digital Cross-Channel
Points: 15.0
Box of Greatness
Agency: BBDO / New York + EG+ Worldwide / New York Client: Foot Locker Category: Influencer Marketing / Multi-Channel
Points: 15.0
Ticket to Play
Agency: Weber Shandwick / New York Client: Mattel Barbie Category: Media Relations
Points: 15.0
Client:
Ad Council
Title:
Fans of Love
Category:
Events & Experiential
Award:
2018 Public Relations Silver Pencil
Points:
15.0
Client:
Emerald
Title:
Yes Good
Category:
User-Generated Content
Award:
2018 Film Silver Pencil
Points:
15.0
Client:
Cigna
Title:
TV Doctors - Emergency
Category:
Film / Short Form
Award:
2018 Health, Wellness & Pharma Silver Pencil
Points:
15.0
Client:
New Orleans Tourism Marketing Corporation
Title:
Leave With A Story
Category:
Craft / Photography - Single or Campaign
Award:
2018 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Mother
Title:
The Pregnancy Pause
Category:
Community Building
Award:
2018 Public Relations Silver Pencil
Points:
15.0
Client:
Hippo Technologies, LLC
Title:
Hippo
Category:
Branding / Logo
Award:
2018 Design Silver Pencil
Points:
15.0
Client:
United Airlines
Title:
United EWR Real Time Data Taxi Top Campaign
Category:
Craft / Use of Digital Technology - Single or Campaign
Award:
2018 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Christie's
Title:
The Last da Vinci
Category:
Digital / Social Media & Viral Marketing - Single
Award:
2018 Direct Marketing Silver Pencil
Points:
15.0
Client:
National Safety Council
Title:
Prescribed to Death
Category:
Public Relations
Award:
2018 Health, Wellness & Pharma Silver Pencil
Points:
15.0
Client:
Rizzoli Publications
Title:
Supima: World's Finest Cottons
Category:
Editorial / Book Cover
Award:
2018 Design Silver Pencil
Points:
15.0
Client:
vitaminwater
Title:
vitaminwater Brand Book
Category:
Editorial / Book Interior
Award:
2018 Design Silver Pencil
Points:
15.0
Client:
Gorillaz
Title:
Gorillaz App
Category:
Use of Technology / Augmented Reality (AR)
Award:
2018 Mobile Silver Pencil
Points:
15.0
Client:
United States Postal Service
Title:
USPS - Operation Santa
Category:
Innovation in Interactive / Online
Award:
2018 Interactive Silver Pencil
Points:
15.0
Client:
NewFest & NYC Pride
Title:
Type with Pride
Category:
Typography / Typeface Design
Award:
2018 Design Silver Pencil
Points:
15.0
Client:
Downtown Records
Title:
Live Looper
Category:
Craft / Music / Sound
Award:
2018 Mobile Silver Pencil
Points:
15.0
Client:
Mars Petcare / Pedigree
Title:
General Howe's Dog
Category:
Broadcast / Short Form - Single
Award:
2018 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Beats by Dre
Title:
Above the Noise
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Procter & Gamble - Tide
Title:
It's Yet Another Tide Ad, Again
Category:
Television / Short Form - Single
Award:
2018 Film Silver Pencil
Points:
15.0
Client:
Chobani®
Title:
Chobani A hint of flavor
Category:
Packaging / Mass-market
Award:
2018 Design Silver Pencil
Points:
15.0
Client:
GE
Title:
Unseen Stars
Category:
Experiential / Live Events
Award:
2018 Branded Entertainment Silver Pencil
Points:
15.0
Client:
United Airlines
Title:
United EWR Real Time Data Taxi Top Campaign
Category:
Ambient Media (Indoor & Outdoor) / Dynamic Billboards & Transit - Single or Campaign
Award:
2018 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Chobani®
Title:
Chobani Smooth Yogurt
Category:
Craft / Illustration - Single or Series
Award:
2018 Design Silver Pencil
Points:
15.0
Client:
The Atlantic
Title:
Typecast
Category:
Online Films & Video / Long Form - Single
Award:
2018 Film Silver Pencil
Points:
15.0
Client:
Flock
Title:
Flock
Category:
Mobile / Utility
Award:
2018 UX / UI Silver Pencil
Points:
15.0
Client:
Bacardi
Title:
Music Liberates Music
Category:
Cross-Channel / Digital Cross-Channel
Award:
2018 UX / UI Silver Pencil
Points:
15.0
Client:
Foot Locker
Title:
Box of Greatness
Category:
Influencer Marketing / Multi-Channel
Award:
2018 Social Influencer Marketing Silver Pencil
Points:
15.0