The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
U.S. Region Rankings

 


Northeast

Client

Title

Category

Award

Points

The Fake News Stand Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Craft / Art Direction Points: 2.0
#CoverTheProgress Agency: Ketchum / New York + Discover Puerto Rico / San Juan Client: Discover Puerto Rico Category: Current Event Response Points: 2.0
The Most Vicious Cycle Agency: McCann / New York Client: March for Our Lives Category: Current Event Response Points: 2.0
Victory Fridge Agency: 3PM Agency (Weber Shandwick in partnership with PMK-BNC) / New York Client: ABInbev, Bud Light Category: Current Event Response Points: 2.0
Samsung x Fortnite: The Galaxy Skin Agency: R/GA / New York Client: Samsung Global Category: Creative Effectiveness Points: 2.0
IHOb Agency: Droga5 / New York Client: IHOP Category: Integrated PR Campaign Points: 2.0
The Most Vicious Cycle Agency: McCann / New York Client: March for Our Lives Category: Craft / Art Direction Points: 2.0
Score the iPhone Agency: R/GA / New York Client: Verizon Category: Use of Technology / Augmented, Virtual and Mixed Reality (AR, VR, MR) Points: 2.0
American Express Jersey Assurance Agency: Momentum Worldwide / New York + Wasserman / New York + PMK*BNC / New York + Digitas / New York Client: American Express Category: Out of Home / P.O.P. & In-Store Points: 2.0
Billie Jean King Your Shoes Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Adidas Category: Spaces & Immersive / Brand Installations Points: 2.0
Score the iPhone Agency: R/GA / New York Client: Verizon Category: Craft / Art Direction Points: 2.0
The Reese's Candy Converter Agency: Anomaly / New York Client: Reese's Category: Spaces & Immersive / Brand Installations Points: 2.0
Posts Into Letters Agency: Area 23, An FCB Health Network Company / New York Client: Change The Ref Category: Innovation in Public Relations Points: 2.0
The Fake News Stand Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Spaces & Immersive / Brand Installations Points: 2.0
The Shot Agency: BBDO / New York + BiscuitFilmworksandRevolver/WillO'Rourke Client: AT&T Category: Craft - Direction / Single Points: 2.0
Price On Our Lives Agency: McCann / New York + March For Our Lives / Florida Client: March for Our Lives Category: Experiential / Live Events Points: 2.0
Surprise Agency: BBDO / New York + SomeSuchXAnonymous Client: AT&T Category: Craft - Direction / Single Points: 2.0
#DefyTheName Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications Client: Monica Lewinsky/ Anti-Bullying Category: Creative Effectiveness / Single Country or Region Points: 2.0
A/R Jordan Agency: R/GA / Portland Client: Jordan Brand Category: Experiential / Live Events Points: 2.0
David Bowie Is Here Agency: Spotify In-House / New York + UM Worldwide / New York Client: Spotify Category: Spaces & Immersive / Brand-Owned Experiences Points: 2.0
Impact of USPS Operation Santa Agency: MRM//McCann / New York Client: United States Postal Service Category: Creative Effectiveness / Single Country or Region Points: 2.0
Point of View Agency: BBDO / New York + MJZ Client: Sandy Hook Promise Category: Craft - Direction / Single Points: 2.0
Major Agency: RadicalMedia / New York City + Droga5 / New York Client: Hennessy Category: Craft - Direction / Single Points: 2.0
White Hats Wanted Agency: McCann / New York + U.S. Army / Washington Client: U.S. Army Category: Creative Effectiveness / Single Country or Region Points: 2.0
DONATE:60 Agency: Barton F. Graf / New York + Droga5 / New York + Lippincott / New York + Potential Energy / New York Client: Potential Energy Category: Experiential / Live Events Points: 2.0
A/R Jordan Agency: R/GA / Portland Client: Jordan Brand Category: Digital & Online / Websites & Mobile Points: 2.0
Runways Agency: Wieden+Kennedy / New York Client: Delta Air Lines Category: Craft - Direction / Single Points: 2.0
Reverse Agency: Matter Unlimited / New York + Whitelist / Los Angeles Client: Merck For Mothers Category: Craft - Direction / Single Points: 2.0
Greetings from the Blockchain Agency: Havas / New York + TD Ameritrade / Jersey City Client: TD Ameritrade Category: Innovation in Design Points: 2.0
Astronaut Reality Helmet Agency: McCann / New York Client: National Geographic Category: Use of Technology Points: 2.0
One for Two Agency: BBDO / New York + JHFProductions + WorldWarSeven Client: Mars Chocolate North America - Snickers Category: Digital & Online / Banners & Pop-ups Points: 2.0
The New Normal Agency: Mekanism / San Francisco + MedMen / Los Angeles + MJZ / Los Angeles Client: MedMen Category: Craft - Direction / Single Points: 2.0
Verizon What You Missed Agency: R/GA / New York Client: Verizon Wireless Category: Creative Use of Data / Targeting Points: 2.0
Corporate Apology Agency: BBDO / New York + BBDO Studios / New York Client: Mars Chocolate North America - Snickers Category: Integrated Campaign Points: 2.0
Astronaut Reality Helmet Agency: McCann / New York Client: National Geographic Category: Use of Technology / Augmented, Virtual and Mixed Reality (AR, VR, MR) Points: 2.0
#DefyTheName Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications Client: Monica Lewinsky/ Anti-Bullying Category: Digital & Online / Social Media & Viral Marketing - Single Points: 2.0
Ahmend Agency: BBDO / New York + RadicalMedia Client: Mars Chocolate North America / Snickers Category: Craft - Writing / Single Points: 2.0
David Bowie Is Here Agency: Spotify In-House / New York + UM Worldwide / New York Client: Spotify Category: Craft / Art Direction Points: 2.0
The Face of Distracted Driving Agency: BBDO / New York + Biscuit Client: AT&T Category: Creative Use of Data / Storytelling Points: 2.0
The Fake News Stand Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Craft / Art Direction Points: 2.0
It's a Thursday Night Tide Ad Agency: Saatchi & Saatchi NY / New York + Procter & Gamble / Cincinnati Client: Procter & Gamble Category: Integrated Campaign Points: 2.0
Make It Agency: Squarespace / New York Client: Squarespace Category: Craft - Writing / Single Points: 2.0
TXT 2 HLP Agency: Area 23, An FCB Health Network Company / New York Client: NY Presbyterian Hospital Category: Websites / Utility Points: 2.0
NYTimes: Meek Mill: Prisoners Need A New Set Of Rights Agency: Roc Nation / New York + VaynerMedia / New York Client: Roc Nation Category: Craft - Writing / Single Points: 2.0
Westworld: The Maze Agency: 360i / New York + HBO / New York Client: HBO Category: Digital & Online / Use of Smart Devices Points: 2.0
The Process Agency: Aviation Gin / New York + Escape Velocity / Los Angeles + Maximum Effort / Los Angeles Client: Aviation Gin Category: Craft - Writing / Single Points: 2.0
The Face of Distracted Driving Agency: BBDO / New York + Biscuit Client: AT&T Category: Creative Use of Data / Social Media Points: 2.0
The New Normal Agency: Mekanism / San Francisco + MedMen / Los Angeles + MJZ / Los Angeles Client: MedMen Category: Craft - Writing / Single Points: 2.0
Live Moves Agency: BBDO / New York + BBDO Studios / New York Client: Bacardi Category: Online Advertising / Native Ads Points: 2.0
Get Ready Agency: Final Cut / Los Angeles + Dollar Shave Club / Los Angeles + MJZ / Los Angeles + The Mill / Los Angeles Client: Dollar Shave Club Category: Craft - Editing / Single Points: 2.0

Columbia Journalism Review

The Fake News Stand

Craft / Art Direction

2019 Design Merit Award

2.0

Discover Puerto Rico

#CoverTheProgress

Current Event Response

2019 Public Relations Merit Award

2.0

March for Our Lives

The Most Vicious Cycle

Current Event Response

2019 Public Relations Merit Award

2.0

ABInbev, Bud Light

Victory Fridge

Current Event Response

2019 Public Relations Merit Award

2.0

Samsung Global

Samsung x Fortnite: The Galaxy Skin

Creative Effectiveness

2019 Creative Effectiveness Merit Award

2.0

IHOP

IHOb

Integrated PR Campaign

2019 Public Relations Merit Award

2.0

March for Our Lives

The Most Vicious Cycle

Craft / Art Direction

2019 Design Merit Award

2.0

Verizon

Score the iPhone

Use of Technology / Augmented, Virtual and Mixed Reality (AR, VR, MR)

2019 Mobile Merit Award

2.0

American Express

American Express Jersey Assurance

Out of Home / P.O.P. & In-Store

2019 Direct Marketing Merit Award

2.0

Adidas

Billie Jean King Your Shoes

Spaces & Immersive / Brand Installations

2019 Experiential & Immersive Merit Award

2.0

Verizon

Score the iPhone

Craft / Art Direction

2019 Mobile Merit Award

2.0

Reese's

The Reese's Candy Converter

Spaces & Immersive / Brand Installations

2019 Experiential & Immersive Merit Award

2.0

Change The Ref

Posts Into Letters

Innovation in Public Relations

2019 Public Relations Merit Award

2.0

Columbia Journalism Review

The Fake News Stand

Spaces & Immersive / Brand Installations

2019 Experiential & Immersive Merit Award

2.0

AT&T

The Shot

Craft - Direction / Single

2019 Moving Image Craft Merit Award

2.0

March for Our Lives

Price On Our Lives

Experiential / Live Events

2019 Direct Marketing Merit Award

2.0

AT&T

Surprise

Craft - Direction / Single

2019 Moving Image Craft Merit Award

2.0

Monica Lewinsky/ Anti-Bullying

#DefyTheName

Creative Effectiveness / Single Country or Region

2019 Creative Effectiveness Merit Award

2.0

Jordan Brand

A/R Jordan

Experiential / Live Events

2019 Direct Marketing Merit Award

2.0

Spotify

David Bowie Is Here

Spaces & Immersive / Brand-Owned Experiences

2019 Experiential & Immersive Merit Award

2.0

United States Postal Service

Impact of USPS Operation Santa

Creative Effectiveness / Single Country or Region

2019 Creative Effectiveness Merit Award

2.0

Sandy Hook Promise

Point of View

Craft - Direction / Single

2019 Moving Image Craft Merit Award

2.0

Hennessy

Major

Craft - Direction / Single

2019 Moving Image Craft Merit Award

2.0

U.S. Army

White Hats Wanted

Creative Effectiveness / Single Country or Region

2019 Creative Effectiveness Merit Award

2.0

Potential Energy

DONATE:60

Experiential / Live Events

2019 Direct Marketing Merit Award

2.0

Jordan Brand

A/R Jordan

Digital & Online / Websites & Mobile

2019 Direct Marketing Merit Award

2.0

Delta Air Lines

Runways

Craft - Direction / Single

2019 Moving Image Craft Merit Award

2.0

Merck For Mothers

Reverse

Craft - Direction / Single

2019 Moving Image Craft Merit Award

2.0

TD Ameritrade

Greetings from the Blockchain

Innovation in Design

2019 Design Merit Award

2.0

National Geographic

Astronaut Reality Helmet

Use of Technology

2019 Experiential & Immersive Merit Award

2.0

Mars Chocolate North America - Snickers

One for Two

Digital & Online / Banners & Pop-ups

2019 Direct Marketing Merit Award

2.0

MedMen

The New Normal

Craft - Direction / Single

2019 Moving Image Craft Merit Award

2.0

Verizon Wireless

Verizon What You Missed

Creative Use of Data / Targeting

2019 Creative Use of Data Merit Award

2.0

Mars Chocolate North America - Snickers

Corporate Apology

Integrated Campaign

2019 Integrated Merit Award

2.0

National Geographic

Astronaut Reality Helmet

Use of Technology / Augmented, Virtual and Mixed Reality (AR, VR, MR)

2019 Experiential & Immersive Merit Award

2.0

Monica Lewinsky/ Anti-Bullying

#DefyTheName

Digital & Online / Social Media & Viral Marketing - Single

2019 Direct Marketing Merit Award

2.0

Mars Chocolate North America / Snickers

Ahmend

Craft - Writing / Single

2019 Moving Image Craft Merit Award

2.0

Spotify

David Bowie Is Here

Craft / Art Direction

2019 Experiential & Immersive Merit Award

2.0

AT&T

The Face of Distracted Driving

Creative Use of Data / Storytelling

2019 Creative Use of Data Merit Award

2.0

Columbia Journalism Review

The Fake News Stand

Craft / Art Direction

2019 Experiential & Immersive Merit Award

2.0

Procter & Gamble

It's a Thursday Night Tide Ad

Integrated Campaign

2019 Integrated Merit Award

2.0

Squarespace

Make It

Craft - Writing / Single

2019 Moving Image Craft Merit Award

2.0

NY Presbyterian Hospital

TXT 2 HLP

Websites / Utility

2019 Interactive & Online Merit Award

2.0

Roc Nation

NYTimes: Meek Mill: Prisoners Need A New Set Of Rights

Craft - Writing / Single

2019 Moving Image Craft Merit Award

2.0

HBO

Westworld: The Maze

Digital & Online / Use of Smart Devices

2019 Direct Marketing Merit Award

2.0

Aviation Gin

The Process

Craft - Writing / Single

2019 Moving Image Craft Merit Award

2.0

AT&T

The Face of Distracted Driving

Creative Use of Data / Social Media

2019 Creative Use of Data Merit Award

2.0

MedMen

The New Normal

Craft - Writing / Single

2019 Moving Image Craft Merit Award

2.0

Bacardi

Live Moves

Online Advertising / Native Ads

2019 Interactive & Online Merit Award

2.0

Dollar Shave Club

Get Ready

Craft - Editing / Single

2019 Moving Image Craft Merit Award

2.0

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