The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Region Rankings

 


Pacific Northwest

Client

Title

Category

Award

Points

Dadsong Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Consumer Television / 60 Second - Single Points: 25.0
Smell Like a Man From Head to Toe Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Integrated Branding / Consumer Campaign Points: 15.0
Smell Like a Man From Head to Toe Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Consumer Television / Commercials of Varying Length - Campaign Points: 15.0
Risk Everything Integrated Agency: Wieden+Kennedy / Portland Client: Nike Category: Integrated Branding / Consumer Campaign Points: 10.0
Google Made with Code Agency: Red & Co. / Portland Client: Google Category: Mobile Applications / Social Networks / Community Points: 10.0
Google Made with Code Agency: Red & Co. / Portland Client: Google Category: Design for the Greater Good / For-Profit Initiated Points: 5.0
Google Made with Code Agency: Red & Co. / Portland Client: Google Category: Websites / Social Networks / Community Points: 5.0
Tough Love Agency: Joint / Portland Client: Procter and Gamble Category: Craft / Editing Points: 5.0
If You're Happy... Agency: Wieden+Kennedy / Portland Client: Weight Watchers Category: Consumer Television / 60 Second - Single Points: 5.0
Tough Love Agency: Wieden+Kennedy / Portland Client: Procter & Gamble Category: Consumer Television / 60 Second - Single Points: 5.0
My Butt Agency: Wieden+Kennedy / Portland Client: Weight Watchers Category: Consumer Television / 60 Second - Single Points: 5.0
LeBron James "Together" Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Over 60 Second - Single Points: 5.0
Ahead of Their Time Agency: Wieden+Kennedy / Portland Client: Dodge Category: Consumer Television / Over 60 Second - Single Points: 5.0
The Last Game Agency: Wieden+Kennedy / Portland Client: Nike Category: Online Films & Video / Long Form - Single Points: 5.0
Winner Stays Agency: Wieden+Kennedy / Portland Client: Nike Category: Online Films & Video / Long Form - Single Points: 5.0
Risk Everything Agency: Wieden+Kennedy / Portland Client: Nike Category: Online Films & Video / Long Form - Series / Episodes Points: 5.0
Mandroid Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Radio / Consumer - Campaign Points: 5.0
Times Square 4K Screen Launch Agency: Second Story, part of SapientNitro / New York Client: Vornado Realty Trust Category: Architecture / Built Points: 5.0
Old Spice Social Network Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Social Media / Best Use of a Social Network Points: 5.0

Old Spice

Dadsong

Consumer Television / 60 Second - Single

2015 Film Gold Pencil

25.0

Old Spice

Smell Like a Man From Head to Toe

Integrated Branding / Consumer Campaign

2015 Cross-Platform Silver Pencil

15.0

Old Spice

Smell Like a Man From Head to Toe

Consumer Television / Commercials of Varying Length - Campaign

2015 Film Silver Pencil

15.0

Nike

Risk Everything Integrated

Integrated Branding / Consumer Campaign

2015 Cross-Platform Bronze Pencil

10.0

Google

Google Made with Code

Mobile Applications / Social Networks / Community

2015 Mobile Bronze Pencil

10.0

Google

Google Made with Code

Design for the Greater Good / For-Profit Initiated

2015 Design Merit Award

5.0

Google

Google Made with Code

Websites / Social Networks / Community

2015 Interactive Merit Award

5.0

Procter and Gamble

Tough Love

Craft / Editing

2015 Branded Entertainment Merit Award

5.0

Weight Watchers

If You're Happy...

Consumer Television / 60 Second - Single

2015 Film Merit Award

5.0

Procter & Gamble

Tough Love

Consumer Television / 60 Second - Single

2015 Film Merit Award

5.0

Weight Watchers

My Butt

Consumer Television / 60 Second - Single

2015 Film Merit Award

5.0

Nike

LeBron James "Together"

Consumer Television / Over 60 Second - Single

2015 Film Merit Award

5.0

Dodge

Ahead of Their Time

Consumer Television / Over 60 Second - Single

2015 Film Merit Award

5.0

Nike

The Last Game

Online Films & Video / Long Form - Single

2015 Film Merit Award

5.0

Nike

Winner Stays

Online Films & Video / Long Form - Single

2015 Film Merit Award

5.0

Nike

Risk Everything

Online Films & Video / Long Form - Series / Episodes

2015 Film Merit Award

5.0

Old Spice

Mandroid

Radio / Consumer - Campaign

2015 Radio Merit Award

5.0

Vornado Realty Trust

Times Square 4K Screen Launch

Architecture / Built

2015 Responsive Environments Merit Award

5.0

Old Spice

Old Spice Social Network

Social Media / Best Use of a Social Network

2015 Social Media Merit Award

5.0

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