The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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One Show
Region Rankings

 


West

Client

Title

Category

Award

Points

Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan Agency: The Ebeling Group/ Not Impossible Labs / Venice Client: Not Impossible Labs Category: Design for the Greater Good / For-Profit Initiated Points: 100.0
Baby Agency: Deutsch / Los Angeles Client: Volkswagen Category: Consumer Television / :30/:25 - Single Points: 25.0
Climate Name Change Agency: Barton F. Graf 9000 / New York Client: 350 Action Category: Public Service / Political - Video / Non-Broadcast Points: 25.0
Box Agency: Bot & Dolly / San Francisco Client: Bot & Dolly Category: Broadcast and Moving Image / Short Films and Videos Points: 25.0
The Scarecrow Agency: Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport Client: Chipotle Mexican Grill Category: Broadcast and Moving Image / Craft Animation Points: 25.0
30 Years of Mac Agency: TBWA\Media Arts Lab / Los Angeles + Apple / Cupertino + Tool / Santa Monica Client: Apple Category: User Experience Design - Web / Design Craft Points: 25.0
The Scarecrow Agency: Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport Client: Chipotle Mexican Grill Category: Gaming / Branded Content Points: 25.0
The Scarecrow Agency: Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport Client: Chipotle Mexican Grill Category: Online / Short-Form Points: 25.0
The "Born Friends" Family Portrait Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Online / Long-Form Points: 25.0
Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan Agency: The Ebeling Group/ Not Impossible Labs / Venice Client: Not Impossible Labs Category: Intellectual Property & Products / Experimental / Internal Projects / R&D Points: 25.0
Step Forward. Music is Waiting. Agency: VITRO / San Diego Client: Taylor Guitars Category: Trade / Full Page or Spread - Campaign Points: 15.0
Misunderstood Agency: TBWA\Media Arts Lab / Los Angeles Client: Apple Category: Consumer Television / Over 60 second - Single Points: 15.0
Sapeurs Agency: MJZ / London + AMV BBDO / London Client: Guinness Category: Video Craft / Direction Points: 15.0
The Modern Frontiier Agency: Levi Strauss & Co. / San Francisco + The Custom Family / New York Client: Levi Strauss & Co. Category: Broadcast and Moving Image / Short Films and Videos Points: 15.0
Manhunt Agency: The Mill / Los Angeles + HBO Documentary Films / New York + A Passion Pictures & Motto Pictures Production / London Client: HBO Documentary Films Category: Broadcast and Moving Image / Title Sequences Points: 15.0
The Scarecrow Agency: Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport Client: Chipotle Mexican Grill Category: Craft / Animation/Motion Graphics Points: 15.0
Box Agency: Bot & Dolly / San Francisco Client: Bot & Dolly Category: Craft / Video / Direction Points: 15.0
30 Years of Mac Agency: TBWA\Media Arts Lab / Los Angeles + Apple / Cupertino + Tool / Santa Monica Client: Apple Category: User Experience Design - Web / User Experience Points: 15.0
Perfect Pop Agency: Deutsch / Los Angeles Client: Pop Secret Category: Mobile Applications/Sites / Services/Utilities Points: 15.0
The Scarecrow Agency: Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport + Chipotle Creative Department / New York + Chipotle Creative Department / New York Client: Chipotle Mexican Grill Category: Video Craft / Direction Points: 10.0
Wee You-Things Blocks Agency: Office / San Francisco Client: Wee Society Category: Product Design / Single or Series Points: 10.0
The Scarecrow Agency: Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport Client: Chipotle Mexican Grill Category: Broadcast and Moving Image / Short Films and Videos Points: 10.0
The Born Friends Family Portrait Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Online Films & Video / Short Form - Single Points: 10.0
Project Drive-in Agency: RPA / Santa Monica Client: American Honda Motor Co., Inc Category: Social Media / Best Integrated Campaign Led by Social Points: 10.0
The Will to Win Agency: TBWA\Chiat\Day / Los Angeles Client: Gatorade Category: Documentaries / Television Points: 10.0
The Walking Dead Chop Shop Agency: INNOCEAN USA / Huntington Beach Client: Hyundai Motor America Category: Mobile / Branded Content Points: 10.0
The Impossible Family Portrait Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Online / Long-Form Points: 10.0
The Walking Dead Chop Shop Journal Agency: INNOCEAN USA / Huntington Beach Client: Hyundai Motor America Category: Custom Content / Co-Promotions Points: 10.0
The Walking Dead Chop Shop Comic Book Prints Agency: INNOCEAN USA / Huntington Beach Client: Hyundai Motor America Category: Innovation in Print / Print Points: 5.0
Mask Agency: Deutsch / Los Angeles Client: Volkswagen Category: Consumer Television / 60 Second - Single Points: 5.0
La Donna e Mobile Agency: Ponce / Buenos Aires Client: Axe Category: Consumer Television / 60 Second - Single Points: 5.0
Not Funny Agency: Furlined / Santa Monica + Finch / Sydney + Clemenger BBDO / Melbourne Client: Melbourne International Comedy Festival Category: Consumer Television / 60 Second - Single Points: 5.0
Feeling Carefree Agency: Deutsch / Los Angeles Client: Volkswagen Category: Consumer Television / :30/:25 - Single Points: 5.0
Martin Van Buren Agency: Venables Bell & Partners / San Francisco Client: Google Category: Consumer Television / :30/:25 - Single Points: 5.0
"Dad's Sixth Sense" Agency: INNOCEAN USA / Huntington Beach Client: Hyundai Motor America Category: Consumer Television / :30/:25 - Single Points: 5.0
Smart Dad Agency: Butler, Shine, Stern & Partners / Sausalito Client: Google Category: Consumer Television / :30/:25 - Single Points: 5.0
ESPN "Potatoes", "Date", & "Dog" Agency: Uber Content / Los Angeles + 77 Ventures / Nashville Client: ESPN Category: Consumer Television / :30/:25 - Campaign Points: 5.0
Cable Effects Campaign Agency: MJZ / Los Angeles + Grey / New York Client: DirecTV Category: Consumer Television / :30/:25 - Campaign Points: 5.0
Possibilities Agency: MJZ / Los Angeles + Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Over 60 second - Single Points: 5.0
Europeans Agency: Walton Isaacson / Culver City Client: American Cinematheque Category: Consumer Television / Under $80K Budget - Campaign Points: 5.0
The Scarecrow Agency: Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport Client: Chipotle Mexican Grill Category: Non-Broadcast / Online Points: 5.0
Look Inside: Jack Andraka Agency: Venables Bell & Partners / San Francisco Client: Intel Category: Non-Broadcast / Online Points: 5.0
The Born Friends Family Portrait Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Non-Broadcast / Online Points: 5.0
The Impossible Family Portrait Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Non-Broadcast / Online Points: 5.0
A Google Art, Copy & Code Project: Dynamic Film Agency: 72andSunny / Los Angeles + Google Creative Partnerships / Mountain View + Tool of North America / Los Angeles Client: Google Category: Innovation in Video / Video Points: 5.0
Momsong Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Video Craft / Direction Points: 5.0
Dollar Cravings Menu Agency: Deutsch / Los Angeles Client: Taco Bell Category: Radio / Consumer - Campaign Points: 5.0
ASICS Treadmill Challenge Agency: VITRO / San Diego Client: ASICS America Category: Experiential Advertising / Events and Competitions Points: 5.0
Sprite LeBron Poster Agency: Turner Duckworth Design: London & San Francisco / San Francisco Client: The Coca-Cola Company North America Category: Collateral Design / Posters - Single Points: 5.0
Wee Society Poster Series Agency: Office / San Francisco Client: Wee Society Category: Collateral Design / Posters - Series Points: 5.0

Not Impossible Labs

Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan

Design for the Greater Good / For-Profit Initiated

2014 Design Gold Pencil

100.0

Volkswagen

Baby

Consumer Television / :30/:25 - Single

2014 Advertising Gold Pencil

25.0

350 Action

Climate Name Change

Public Service / Political - Video / Non-Broadcast

2014 Advertising Gold Pencil

25.0

Bot & Dolly

Box

Broadcast and Moving Image / Short Films and Videos

2014 Design Gold Pencil

25.0

Chipotle Mexican Grill

The Scarecrow

Broadcast and Moving Image / Craft Animation

2014 Design Gold Pencil

25.0

Apple

30 Years of Mac

User Experience Design - Web / Design Craft

2014 Interactive Gold Pencil

25.0

Chipotle Mexican Grill

The Scarecrow

Gaming / Branded Content

2014 Branded Entertainment Gold Pencil

25.0

Chipotle Mexican Grill

The Scarecrow

Online / Short-Form

2014 Branded Entertainment Gold Pencil

25.0

Skype

The "Born Friends" Family Portrait

Online / Long-Form

2014 Branded Entertainment Gold Pencil

25.0

Not Impossible Labs

Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan

Intellectual Property & Products / Experimental / Internal Projects / R&D

2014 Intellectual Property Gold Pencil

25.0

Taylor Guitars

Step Forward. Music is Waiting.

Trade / Full Page or Spread - Campaign

2014 Advertising Silver Pencil

15.0

Apple

Misunderstood

Consumer Television / Over 60 second - Single

2014 Advertising Silver Pencil

15.0

Guinness

Sapeurs

Video Craft / Direction

2014 Advertising Silver Pencil

15.0

Levi Strauss & Co.

The Modern Frontiier

Broadcast and Moving Image / Short Films and Videos

2014 Design Silver Pencil

15.0

HBO Documentary Films

Manhunt

Broadcast and Moving Image / Title Sequences

2014 Design Silver Pencil

15.0

Chipotle Mexican Grill

The Scarecrow

Craft / Animation/Motion Graphics

2014 Interactive Silver Pencil

15.0

Bot & Dolly

Box

Craft / Video / Direction

2014 Interactive Silver Pencil

15.0

Apple

30 Years of Mac

User Experience Design - Web / User Experience

2014 Interactive Silver Pencil

15.0

Pop Secret

Perfect Pop

Mobile Applications/Sites / Services/Utilities

2014 Interactive Silver Pencil

15.0

Chipotle Mexican Grill

The Scarecrow

Video Craft / Direction

2014 Advertising Bronze Pencil

10.0

Wee Society

Wee You-Things Blocks

Product Design / Single or Series

2014 Design Bronze Pencil

10.0

Chipotle Mexican Grill

The Scarecrow

Broadcast and Moving Image / Short Films and Videos

2014 Design Bronze Pencil

10.0

Skype

The Born Friends Family Portrait

Online Films & Video / Short Form - Single

2014 Interactive Bronze Pencil

10.0

American Honda Motor Co., Inc

Project Drive-in

Social Media / Best Integrated Campaign Led by Social

2014 Interactive Bronze Pencil

10.0

Gatorade

The Will to Win

Documentaries / Television

2014 Branded Entertainment Bronze Pencil

10.0

Hyundai Motor America

The Walking Dead Chop Shop

Mobile / Branded Content

2014 Branded Entertainment Bronze Pencil

10.0

Skype

The Impossible Family Portrait

Online / Long-Form

2014 Branded Entertainment Bronze Pencil

10.0

Hyundai Motor America

The Walking Dead Chop Shop Journal

Custom Content / Co-Promotions

2014 Branded Entertainment Bronze Pencil

10.0

Hyundai Motor America

The Walking Dead Chop Shop Comic Book Prints

Innovation in Print / Print

2014 Advertising Merit Award

5.0

Volkswagen

Mask

Consumer Television / 60 Second - Single

2014 Advertising Merit Award

5.0

Axe

La Donna e Mobile

Consumer Television / 60 Second - Single

2014 Advertising Merit Award

5.0

Melbourne International Comedy Festival

Not Funny

Consumer Television / 60 Second - Single

2014 Advertising Merit Award

5.0

Volkswagen

Feeling Carefree

Consumer Television / :30/:25 - Single

2014 Advertising Merit Award

5.0

Google

Martin Van Buren

Consumer Television / :30/:25 - Single

2014 Advertising Merit Award

5.0

Hyundai Motor America

"Dad's Sixth Sense"

Consumer Television / :30/:25 - Single

2014 Advertising Merit Award

5.0

Google

Smart Dad

Consumer Television / :30/:25 - Single

2014 Advertising Merit Award

5.0

ESPN

ESPN "Potatoes", "Date", & "Dog"

Consumer Television / :30/:25 - Campaign

2014 Advertising Merit Award

5.0

DirecTV

Cable Effects Campaign

Consumer Television / :30/:25 - Campaign

2014 Advertising Merit Award

5.0

Nike

Possibilities

Consumer Television / Over 60 second - Single

2014 Advertising Merit Award

5.0

American Cinematheque

Europeans

Consumer Television / Under $80K Budget - Campaign

2014 Advertising Merit Award

5.0

Chipotle Mexican Grill

The Scarecrow

Non-Broadcast / Online

2014 Advertising Merit Award

5.0

Intel

Look Inside: Jack Andraka

Non-Broadcast / Online

2014 Advertising Merit Award

5.0

Skype

The Born Friends Family Portrait

Non-Broadcast / Online

2014 Advertising Merit Award

5.0

Skype

The Impossible Family Portrait

Non-Broadcast / Online

2014 Advertising Merit Award

5.0

Google

A Google Art, Copy & Code Project: Dynamic Film

Innovation in Video / Video

2014 Advertising Merit Award

5.0

Old Spice

Momsong

Video Craft / Direction

2014 Advertising Merit Award

5.0

Taco Bell

Dollar Cravings Menu

Radio / Consumer - Campaign

2014 Advertising Merit Award

5.0

ASICS America

ASICS Treadmill Challenge

Experiential Advertising / Events and Competitions

2014 Advertising Merit Award

5.0

The Coca-Cola Company North America

Sprite LeBron Poster

Collateral Design / Posters - Single

2014 Design Merit Award

5.0

Wee Society

Wee Society Poster Series

Collateral Design / Posters - Series

2014 Design Merit Award

5.0

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