2021 ONE SHOW BEST OF DISCIPLINES
After weeks of judging, discussion and combing through thousands of entries, The One Club for Creativity and the One Show Jury are proud to announce the 2021 Best of Discipline winners! These were voted on by each discipline's jury and represent the best of the best across all categories of the One Show. Congratulations to the winning teams, and please join us on Thursday, June 10 as they take to the Creative Week Awards Stage to discuss their award-winning work.
Congratulations to all of our winners and a big thank you to the creative community for all of your support!
Branded Entertainment, Moving Image Craft,
and Music & Sound Craft
AMV BBDO / Londonfor Essity Bodyform/Libresse “#wombstories”
Creative Effectiveness
BBDO / New Yorkfor Sandy Hook Promise “Back to School Essentials”
Creative Use of Data and Digital Craft
AMV BBDO / Londonfor Essity Bodyform/Libresse “#painstories”
Design
FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicagofor City of Chicago “Boards of Change”
Direct Marketing
Saatchi & Saatchi Australia + Herd MSLfor The Royal Australian Mint “Donation Dollar”
Experiential & Immersive, Interactive & Online,
and Out of Home
FCB / New Yorkfor Michelob ULTRA, Microsoft, NBA “Michelob ULTRA Courtside”
Film
Translation / Brooklyn + Beats by Dr. Dre / Los Angeles + prettybird / Los Angelesfor Beats by Dr. Dre “You Love Me”
Health, Wellness & Pharma
McCann Health / New York + LightFarm Studios / Rio de Janeiro + The Colony / New York + Yessian Music / Detroitfor Change the Ref “The Unfinished Votes”
In-House
Ecox in collaboration with Wunderman Thompson Parisfor “Emergency Bikes”
Integrated
AMV BBDO / Londonfor Essity Bodyform/Libresse “#wombpainstories”
IP & Products and Public Relations
McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New Yorkfor Mastercard “True Name”
Mobile
DDB Chicago + Another Country / Chicago + SMUGGLER + Framestorefor Starburst Swirlers “Best Enjoyed Vertically”
for An Nahar Newspaper “The New National Anthem Edition”
Radio & Audio
Edelman / New York + Good Humor / Englewood Cliffsfor Good Humor “A New Jingle for a New Era”
Social Media
the community + OREO / New York + 360i / New York + World War Seven / San Franciscofor Mondelez / Oreo “The OREO Doomsday Vault”
