To celebrate FILA 110th Anniversary, FILA commissioned me to do a cover, a spread and a coloring game for New York Times for Kids (Chinese version ) , introducing the legend behind five sport masters who closely connected with FILA. I created the spread art based on the idea of Time Museum, each block filled with a master’s highlight moment. The coloring game shows my prospect and imagination of the future sportive life. The spread illustration was then transformed into a real-life setting video.


Professional or Personal
Professional

Creative Discipline
Advertising

Role in Project
Concept building, illustration

Project Credits
Art Director: Kiera Ren