Young Guns

Young Guns is a portfolio competition awarding creative professionals 30 years and under, including designers, illustrators, entrepreneurs, and more!

2023 Young Guns Work - YG Work

Nike x Stranger Things

Agency Caroline Bagley

Client YG21 | Caroline Bagley

Category

YG21

Annual ID

YG21_Bagley_10

About the Work

Client If Applicable
Nike

Professional or Personal
Professional

Creative Discipline
Advertising
Architecture, Environmental & Interior Design
Digital
Graphic Design

Project Description
Nike x Stranger Things was a three month launch event in 2020, which saw the release of 9 special edition shoes by Nike, influenced by the world of Stranger Things. It reimagined Nike’s iconic design language and products from 1985, by creating a world for the Pegasus, Blazer and Cortex infused with the “Upside Down.”

Completed at Some Days, Steve Reinmuth and I created an extensive design and art direction system for the launch of the Nike x Stranger Things collection. I was the lead designer for all aspects of project, including graphic system and logo system, product art direction, and packaging and print design. Led conception and execution of special even executions, such as E3 launch and Kith and Nike NYC pop-up. Led and directed motion with freelance partner to create vintage 1980’s Nike inspired assets.


Role in Project
Design Lead, Art Director, Retail Creative Direction, Motion Director

Project Credits
Studio: SOME DAYS, ECD: Steve Reinmuth, DD: Caroline Bagley. Photographer: Nicolas Cope. , 3D Motion Artist: Travis Brothers.

2023 Awards

YG Work
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