Young Ones Student Awards
The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.
Category
Integrated / Branding Campaign
Annual ID
YO22_A180M
Description
In a country that dogs are still being stolen and eaten, dog lovers have no help even from the laws. With an overpriced collar, Pedigree not only helps set value of dogs, but also starts a conversation on changing the laws.
2022 Awards
Total Points: 1
Student Merit
Credits
College / University
Miami Ad School Europe / Hamburg
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