Young Ones Student Awards

The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.

2022 Young Ones - Young Ones ADC

The Real Battle Royale

School Hongik University / Seoul + Chung-Ang University / Seoul + Daejin University / Pocheon-si + Kyonggi University / Seoul

Client Epic Games

Category

Integrated / Digital Campaign

Annual ID

YO22_A183M

Description

In battle royale games such as Fortnite, the safe area narrows over time from the waterside to the land. Sea level rising also produces same results. To inform people that the problem of narrowing save zones also occurs in the real world, Fortnite presents the campaign with a special game mode. players can experience the seriousness of sea-level rise.

2022 Awards

Total Points: 1

Student Merit

Credits

College / University

Hongik University / Seoul
Chung-Ang University / Seoul
Daejin University / Pocheon-si
Kyonggi University / Seoul

Advertising Academy

Korea Advertising Academy / Seoul
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