Young Ones Student Awards

The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.

2022 Young Ones - Young Ones One Show

SNKRS Dropbox

School Miami Ad School / San Francisco + Miami Ad School / Miami

Client Activision Blizzard / Call of Duty

Category

Brief: Activision Blizzard / Call of Duty

Annual ID

YO22_B014S

Description

Trying to purchase coveted sneakers is a demoralizing process because millions of consumers are forced to enter highly exclusive raffles they have zero control over. To solve that problem, Warzone will help Nike gamify it's exclusive release process, giving sneaker-heads an ability to actually earn access to the latest drops. Warzone will utilize in-game load-out dropboxes to host the first sneaker drop to ever take place in a video game, giving sneaker enthusiasts the ability to play for coveted sneakers rather than leaving everything to chance.

2022 Awards

Total Points: 7

Student Silver Pencil

Credits

Art Director

Tony Wong

Copywriter

Jared Blinderman

College / University

Miami Ad School / San Francisco
Miami Ad School / Miami

Professor / Instructor

Leila Moussaoui
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