The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.
In America, many families have economic hardship, which can reflect in the possibility of not having the money to buy the textbooks that the school requires for the children, since this cost can be up to $1,000 per year.
We believe that education should be equal for all, from Spotify we will give access to education from an easy and joyful way.
Spotify creates a tool where textbooks that are requested by schools, are narrated by their idols, the famous people who are on this platform. In this way, by creating a new plan on Spotify "Audioschoolbooks", students can subscribe by the school, having audible access to the books that it requires.
Each year have a special playlist where each book is narrated by a different artist.
In this way, not only the cost will be lower, as well they will be able to follow the school's program like they should.