Young Ones Student Awards

The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.

2022 Young Ones - Young Ones One Show

Too Long Rather Listen (TL;RL)

School University of Texas / Austin

Client Spotify

Category

Brief: Spotify

Annual ID

YO22_B077M

Description

Insight: Gen-Z doesn't have time to sit down and read a book.

The Campaign: We know you didn’t read it, grabbed the gist and skimmed the rest. That’s okay, we know you have lots of other important things going on. If you’d still like to read the story without all the trouble, you can listen to the audiobook now on Spotify.

2022 Awards

Total Points: 1

Student Merit

Credits

Art Director

Chantha Le

Copywriter

Frances Manroe

College / University

University of Texas / Austin
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